Recent Articles
What to Test on an Ecommerce Site
In "19 Tools to Test your Site for Mobile Devices" and "23 Tools to Test your Ecommerce Site," we listed options to test an ecommerce site for mobile compatibility, usability, and performance. Ecommerce merchants should continually tes... 0 Comments | Read More »
3-part Mobile Commerce App Strategy
Purchases from smartphones and tablets reached $5.9 billion in the U.S. for the first three months of this year. comScore and t... 0 Comments | Read More »
Google's Purchase Path Tool Helps Merchants View All Marketing Channels
The path customers take before making a purchase has become more complex due to social media. Very often, they perform extensiv... 0 Comments | Read More »
Using Big Data to Prevent Ecommerce Fraud
A recent report estimated the fraud cost for online retailers to be $3.5 billion or 0.9 percent of online revenue. To put it in... 0 Comments | Read More »
Job Description: 'Startup Ecommerce Founder'
I’ve been browsing the job listings for ecommerce positions at large retailers. They can afford to hire expertise in marketing,... 3 Comments | Read More »
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