Practical Ecommerce

Reading List: Cleverbridge CEO Christian Blume

Christian Blume

Christian Blume

In “Reading List,” we ask ecommerce professionals to name some of their recent books and blogs and tell us why they read them. In this installment, we corresponded with Christian Blume, CEO and co-founder of Cleverbridge, a digital-products platform.

 

Blume’s Top Four Recent Books

Delivering Happiness: A Path To Profits, Passion and Purpose by Tony Hsieh

Delivering Happiness: A Path To Profits, Passion and Purpose by Tony Hsieh.

Delivering Happiness: A Path To Profits, Passion and Purpose by Tony Hsieh.

“Interesting book about the impact of corporate culture on business success, from the CEO of Zappos.”

Drive: The Surprising Truth About What Motivates Us by Daniel H. Pink

Drive: The Surprising Truth About What Motivates Us by Daniel H. Pink.

Drive: The Surprising Truth About What Motivates Us by Daniel H. Pink.

“I really enjoyed this book. It takes a critical look into motivation or what we perceive as motivation. Daniel Pink cites numerous studies that actually show that motivational strategies currently employed by companies (and in some cases are still considered ‘state of art’) can be very counterproductive.”

Six Pixels of Separation by Mitch Joel

Six Pixels of Separation by Mitch Joel.

Six Pixels of Separation by Mitch Joel.

“I attended the Shop.org convention in Amsterdam a couple of years back and had the opportunity to see Mitch Joel present. Impressed with his talk, I invited Mitch to serve as the keynote speaker at our Cleverbridge Networking Event in Montreal in 2009. He had just released his book, Six Pixels of Separation, which sheds light on how to use social networks to create a greater brand awareness — exactly what he talks about in his presentations.”

Viral Loop: The Power of Pass-It-On by Adam L. Penenberg

Viral Loop: The Power of Pass-It-On by Adam L. Penenberg.

Viral Loop: The Power of Pass-It-On by Adam L. Penenberg.

“This is a great read on virality — and more importantly how to use the web to achieve it.”

Blume’s Top Four Recent Blogs

TechCrunch

TechCrunch.

TechCrunch.

TechCrunch is a great compilation of everything that happens in the Internet industry around the world. In addition to providing another view into our industry, it also compiles a lot of information on what is happening in other markets, adjacent to the ones we work in.”

The Paypers

The Paypers.

The Paypers.

“There aren’t many places you can go to find information about the global payments industry — this is definitely a valuable resource.”

Engadget

Engadget.

Engadget.

“Will I need a 3D phone? Probably not, but at least I know what gadgets are coming out next!”

ClickZ

ClickZ.

ClickZ.

“Good read on a huge variety of web-related topics!”

Practical Ecommerce

Practical Ecommerce

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