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HOME · Saturday, May 17, 2008
Article Archives (657 articles)
Scope, Don't Hope
Among the many perks of running your own business is the freedom to work on your own schedule, at your own pace, where you want and how you choose. However, ask any online entrepreneur, and he or she will likely never get back to...
Overseas Customers: Just Clicks Away
Your web store is a few clicks away, regardless of where those clicks geographically occur. Clearly, international sales can help you increase your online sales, and many internet merchants are taking advantage of them. But there are...
Customer Conversion: Overcome Buyer Resistance
The web has been spoiled by scams, fraud, identity theft, phishing, email address harvesting, and spam-mail. At this point, we are all very wary of disclosing our (somewhat disposable) email address,...
SPAM: Your Affiliates Can Put You Out of Business
A funny thing happened on the way to enactment of the new federal spam law known as “CAN-SPAM.” While for the first time it established nationwide rules to follow in using commercial email, it actually did much more. Somewhere along...
Preventative Maintenance
I spend just as much time troubleshooting Miva Merchant issues as I do customizing storefronts. I've found that no matter how much you foolproof something, someone out there can, and will, find a way to break its functionality....
MistralSoap.com Doubles Online Sales
In 1993, Matthew Tilker, Mistral Soap’s founder, was studying in Provence, France. There he met a 70-year-old master soap maker. In a family factory, the man crafted soaps according to a 300-year old traditional triplemilling process,...
Copyright Infringement: What If Someone Is Stealing From You?
As attorneys specializing in the litigation of Internet disputes, not a day goes by that we do not hear about a small online business getting ripped off through the theft of online content. Sometimes...
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