Practical eCommerce Articles
Chart of the Week: Facebook Gaining On MySpace in Advertising Revenue
In the battle for more than $1.1 billion in social media advertising dollars, Facebook is gaining ground on MySpace according t... 0 Comments | Read More »
PeC Traffic Report: Searches for "Saving" Words Slowing in 2009
Google search queries for "saving" words like "coupon" and "discount" were relatively flat in the first half of 2009. This is i... 0 Comments | Read More »
Survey Results: Online Merchants Likely to Use Bing Pay-per-click Advertising
Two thirds of respondents to a June 2009 Practical eCommerce survey said they were either using or would use Microsoft's Bing s... 0 Comments | Read More »
Cart of the Week: Squirrelcart
There are more than 350 online shopping carts. And each week we feature one, interviewing both the cart's developer or manageme... 2 Comments | Read More »
The PeC Review: “The Unofficial Magento User Guide” Helpful for Novices
Magento Commerce, the open source ecommerce platform, has a massive following and an engaged development community. So it is no... 4 Comments | Read More »
Chart of the Week: Social Media Advertising Down in 2009, But Likely to Rise Next Year
A leading market research and Internet trend analysis firm has estimated that social media advertising spending could jump 13.2... 0 Comments | Read More »
Tagging URLs for Better Tracking in Google Analytics
If you use Google Analytics, you have likely experienced its value in understanding your shoppers and how they interact with yo... 0 Comments | Read More »
Thirteen Great Flash-based Ecommerce Sites
The Adobe Flash platform is bringing stunning new examples of rich media to ecommerce sites. New site design techniques make F... 15 Comments | Read More »
Lessons Learned: AllThingsJeep.com Owner Stresses Innnovation
"Lessons Learned" is a series where we ask ecommerce business owners to share their experiences and advice. For this installmen... 0 Comments | Read More »
Ecommerce Know-How: Turn Customers Into Members
Focusing a portion of marketing efforts on reselling existing customers or acquiring frequent shoppers could help boost sales f... 0 Comments | Read More »
Four Steps to Effective Display Advertising
We’ve known it all along. So the studies recently released demonstrating the value of display advertising came as no surprise ... 0 Comments | Read More »
Research Your Competitors with These Three Steps
Competitive research is necessary for many ecommerce businesses. Larger companies reportedly employ many people to research and... 1 Comment | Read More »
Google Operating System May Speed Mobile Ecommerce
Google recently announced that it had begun work on a computer operating system that might accelerate interest in the popular m... 0 Comments | Read More »
Ten Inspiring Ecommerce Site Designs
Creating a great (and successful) ecommerce site requires a mix of terrific products, strong marketing, informative content... 7 Comments | Read More »
Cart of the Week: Vendio
There are more than 350 online shopping carts. And each week we feature one, interviewing both the cart's developer or manageme... 1 Comment | Read More »
Blogging Builds Trust, Demonstrates Expertise
Blogging is extremely important to ecommerce businesses. It's one of the easiest ways to update the content on your website, an... 5 Comments | Read More »
Lessons Learned: Keepsakes Etc Owner Bob Shirilla
"Lessons Learned" is a series where we ask ecommerce business owners to share their experiences and advice. For this installmen... 2 Comments | Read More »
Web Design Tips: Mobilizing Your Site Using CSS
With a second style sheet and minor changes to a page's HTML, many online stores can offer an excellent mobile shopping experie... 0 Comments | Read More »
Quick Query: Microsoft Bing Exec "Maniacally Focused"
Microsoft launched its new search engine, Bing, on June 3, 2009, and many observers consider it an improvement over Microsoft's... 1 Comment | Read More »
Ecommerce Know-How: Mobile Commerce in Four Steps
Internet-enabled mobile handsets, mobile Internet devices, and new wireless broadband standards are all making it easier for co... 0 Comments | Read More »
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