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		<title>Comments to Great Ideas Roundtable</title>
		<link href="http://www.practicalecommerce.com/atom/article/360/" rel="self"/>
  	<updated>2007-01-29T19:53:26-07:00</updated>
		<author>
  	  <name>Practical Ecommerce</name>
			<email>info@practicalecommerce.com</email>
  	</author>
  	<id>http://www.practicalecommerce.com/</id>
		<rights>Copyright 2007 Confluence Publishing DBA Practical Ecommerce</rights>
		<entry>
			<title>Bill Binnig</title>
			<link href="http://www.practicalecommerce.com/articles/360/Great-Ideas-Roundtable/#comment221" rel="alternate"/>
			<id>http://www.practicalecommerce.com/articles/360/Great-Ideas-Roundtable/#comment221</id>
			<updated>2007-01-29T19:53:26-07:00</updated>
			<summary>Great tips.  Here&#039;s another idea...  According to the Meta Group, when customers can interact with live customer service, shopping-cart abandonment decreases by 10% - 45%.  My company, Jaduka (www.jaduka.com), provides a web-initiated calling technology called Click-and-Connect  that allows site visitors to trigger a regular telephone right from a website.  If they get stuck while browsing a site or in check-out, they can simply click a button on the Web page and be instantly connected via the regular phone to the site&#039;s representative.   </summary>
			</entry>
			
				<entry>
			<title>Karen</title>
			<link href="http://www.practicalecommerce.com/articles/360/Great-Ideas-Roundtable/#comment133" rel="alternate"/>
			<id>http://www.practicalecommerce.com/articles/360/Great-Ideas-Roundtable/#comment133</id>
			<updated>2007-01-11T09:34:46-07:00</updated>
			<summary>Useful tips.  Its all in the details. Especially appreciated the copywriting tips.</summary>
			</entry>
			
				
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