Practical Ecommerce

    Pablo Palatnik

    I have been in the online marketing business for more than seven years managing businesses through search engine optimization, search engine marketing, social media, and much more.

    I am director of search marketing and search engine optimization for Fortune3, a shopping cart software company. I also run my own Internet marketing company, PalatnikFactor.com, offering online marketing services worldwide.


  • ArticlesConversion

    6 Product Page Factors that Drive Sales

    6 Product Page Factors that Drive Sales
    April 30, 2012 •

    Among the most underrated aspect of ecommerce websites are product pages. When consumers consider actual items to purchase, it's the product pages that determine if they want to buy from your website, or not. Product pages, in my view, are where the sales are really made. 6 Product Pa... 5 Comments 175 Shares Read More »

  • ArticlesSearch Engines

    8 SEO Pointers for Ecommerce Product Pages

    8 SEO Pointers for Ecommerce Product Pages
    April 5, 2012 •

    Search engine optimization can be the difference between ecommerce businesses that thrive, and those that don't. Optimizing product pages for search engines is especially important. Below are eight pointers to make sure your product pages are properly optimized. 1. Place Keywords i... 6 Comments 260 Shares Read More »

  • ArticlesConversion

    10 Most Important Features of Ecommerce Product Pages

    10 Most Important Features of Ecommerce Product Pages
    March 2, 2012 •

    Editor's Note: We welcome Pablo Palatnik as our newest contributor. He is director of search marketing and search engine optimization for Fortune3, a shopping cart company. Palatnik's articles will address strategies for improving ecommerce product pages. His first piece is below. In... 5 Comments 220 Shares Read More »

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