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Google Webmaster Guidelines

Let me ask you a question. Have you taken the time to really read through the Google Webmaster Guidelines? Most store owners I ask ... 1 Comments | Read More »

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Monitoring Rails Applications Using The God Gem

I have been playing around with the God Gem recently, since there have been quite a few times that I have had to restart a Rails app... 0 Comments | Read More »

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Don't Call Me...I'll Call You

You are busy working away helping your customers. The phone rings and at the other end is a telemarketer wanting to sell you somethi... 1 Comments | Read More »

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Which Forms Of Payments Should You Accept?

Many store owners ask me this question all the time. -Should I accept American Express? -Should I accept Discover? -Should I acc... 7 Comments | Read More »

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Time to Get Creative - Increasing Sales Without Increasing Your Budget

When I started my first online store almost 10 years ago, I was spending about $6,000 a month for pay-per-click advertising. I was s... 7 Comments | Read More »

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OpenID Authentication in Rails (Part 2)

In my last post about integrating OpenID with Rails, we took a look at using the ruby-openid gem and also the open_id_authentication... 0 Comments | Read More »

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The New Browsers on the Block

Browsers, Why Bother? In the world of e-commerce, the most optimized, up-to-date coding and rendering is vital for site interaction... 2 Comments | Read More »

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How To Avoid Duplicate Content

We have all made the same mistake. We open a new online store and we use the descriptions that are given to us. Problem - Everyone... 2 Comments | Read More »

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Increasing Sales With Videos

comScore recently stated that videos on ecommerce sites have gone up by 40% in a single year. Well it is no wonder! Creating videos ... 0 Comments | Read More »

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Your Business Can Survive

Everywhere you turn it's "Bad economy this” and “Bad economy that.” "This company has laid off this many people and that company has... 0 Comments | Read More »

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Rails In-Place Editing With Validation and Security

I have every intention of finishing up the last post about OpenID and Rails, and I promise that the next post will be about creating... 0 Comments | Read More »

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OpenID Authentication in Rails (Part 1)

Over the weekend I was playing around with an application that uses the restful_authentication plugin to handle user authentication.... 2 Comments | Read More »

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Creating Symlinks When Deploying a Rails Application

One of the really cool parts of deploying a Rails application is using Capistrano to make it easy. I still sit and revel in the simp... 1 Comments | Read More »

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5 Big eCommerce Design Mistakes

Designing eCommerce web sites for over eight years has taught me quite a few things. One of those things is that good design is jud... 6 Comments | Read More »

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Say Goodbye To Long URLs

Have you ever had a URL that you needed to post on your website that was so long it pushed the layout out of whack? What about a lin... 2 Comments | Read More »

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Search Engine Optimization Seminar

Earlier in the week, I had attended a seminar designed for business owners to learn about "Working with the New Marketing Media: You... 0 Comments | Read More »

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Google Gears Extends Browser Functionality

Google Gears is a browser plugin that extends the functionality of your web browser, allowing for developers to create better perfor... 0 Comments | Read More »

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Dealing With DNS Records

I know that a blog post about DNS, or Domain Name System, records is probably not the sexiest topic out there, but it is one that I ... 2 Comments | Read More »

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Home Page Evolution

I thought I would take a minute to reflect on how the home page of Practical eCommerce has changed over the years. With some help fr... 0 Comments | Read More »

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What's in a Name??

Part 1 - Your Reputation, Domains, and Marketing - by Jeff Stolarcyk Your domain name is the most powerful piece of branding your s... 3 Comments | Read More »

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