Mistakes That Kill Blog Home · F.A.Q.'s
HOME · Saturday, July 5, 2008
In a quest to save time and money, it’s not uncommon for online store owners to follow the suit of many personal site authors - find a layout section you like on another site, and click Edit… View Source, followed by Edit… Select All, and Edit… Copy. While it may seem like a harmless little trick, this type of theft can get you caught in quite a stink.
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You may find reconciling the books simpler, or think saving on transaction and discount fees makes you financially smarter, but if you’re not targeting online shoppers by allowing them to pay with a method of their choice, you’re losing sales. They may be minimal, then again, they could lead to tremendous growth.
Posted in General Posts | 2 Comments »
Pamela Hazelton in as ecommerce consultant, trainer and speaker. She is the author of The Official Guide to MIVA Merchant books and additional ebooks on the topics of shopability and security, and speaks at ecommerce conferences regularly. Pamela Hazelton is the owner of DesignExtend.com, a services site with additional focus on the MIVA Merchant shopping cart.
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