Catalog
It's so hard to know whether or not this will pay for itself. We have always been exclusive to the web. We didn't want to get into producing a catalog because our product line changes so quickly. I feel like we need to take this step because it will really increase our reach. Many of our customers are in Chapters of anywhere from 5 to 100+ women. A lot of them (women 50 and over) are not super saavy with their computers or the internet. If we start sending catalogs out with our orders, these women can share their catalog at their meetings. We have hundreds of requests. So this is our next project, I guess I have to move forward with it.
A really fabulous thing happened to us today...our gateway went down...at least that's what I think happened. ARHHGG!!! No explanation, just a lot of screaming on our part, and it's back up. But we missed out on all of our morning orders, which tends to be our busiest time. I know it's water under the bridge, but it's just so maddening! Mostly because we shouldn't have to pull teeth with our host to get it accomplished!!
