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Life of a Mom-preneur

  • Notes from an industry conference

    March 22, 2014 •
    When my ex-husband traveled to industry conferences, leaving me at home with the kids, I considered him lucky. He would pack his suit, underwear, and toothbrush in 15 minutes or less, and walk out the door. He had no worries about the house, the dog, ... 3 Comments • Read Full Column »
  • Once upon a time

    February 25, 2014 •
    Who doesn’t love a good story? We read them in books, watch them in movies, and listen to and tell them to our friends and family. The story about how you had a busy day yesterday and your kids took it upon themselves to empty ... 6 Comments • Read Full Column »
  • Mom-preneurs: CEO of two companies

    January 27, 2014 •
    Many times when stay at home moms are asked about their jobs, they respond that they are the CEO of their families. Being a mom-preneur, I’m frequently asked by my friends what I typically do in the course of a day for my business. I ... Read Full Column »
  • The entrepreneurial marriage

    November 8, 2013 •
    For those of you out of the dating world, do you remember what it was like? Forget about the nightmare dates. Instead, remember all those guys who were “fine.” They were normal looking. They were nice. They had a job. I remember this well. Since ... Read Full Column »
  • Everyday Acts that Turn into Magical Moments

    October 9, 2013 •
    Last week was high school homecoming for two of my daughters. They each went out to a local restaurant with their friends for dinner. When I went with another mom to pick up the kids (the freshmen couldn’t drive themselves yet), the teens told us ... Read Full Column »
  • Being a Mom-preneur in a Man-preneur World

    September 9, 2013 •
    I was recently at a learning event for entrepreneurs. This group was made up of owners of businesses with revenues in the same range as StorkGifts, my company. The attendees were all men except for one other woman and me. The moderator asked each of us ... 7 Comments • Read Full Column »
  • Sounds of Summer for a Mom-preneur

    August 13, 2013 •
    Ahh. Sounds of summer. Crickets chirping. Birds tweeting. Waves crashing. Children’s laughter. Wait! These are the sounds I only dream of hearing all summer; not the sounds I actually hear. “Mom, I’m hungry. Mom, I’m bored. Mom, she touched my stuff. Mom, can Allison come over. ... 2 Comments • Read Full Column »
  • Trust in your customers

    March 29, 2013 •
    There’s a lot of talk about trust in business. I read a lot about the importance of good customer service, quality products, toll free numbers, and contact information on your site, etc. But something I haven’t seen discussed much is trust in your customers. This year I have seen more... 4 Comments • Read Full Column »
  • Surviving the stages of my business

    January 3, 2013 •
    I haven’t blogged for Practical Ecommerce in months and I apologize for that. Many of you have reached out to me by email, which has been very inspiring for me this year. In April my business partner retired and I’ve been racing like mad trying to keep up with every aspect of the busi... 5 Comments • Read Full Column »
  • Going Solo

    April 29, 2012 •
    April has been an interesting month full of change for us. My business partner decided to retire so I am now the sole owner of It’s all very exciting and scary at the same time. We started this online venture together when we took her local candle business and tur... 5 Comments • Read Full Column »

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