Practical eCommerce

erichar11

Hi all,

So in wanting to make our site SE friendly, I've placed our domain name in the title tag along with the page name. For example, on our shop page the title tag is the following:

<head>
<title>domain.com: Shop</title>
</head>

Every page on our site has the domain in it. Is this the right thing to do?

Eric

bgetting · **Date:** Tue Jan 09, 2007 2:41 pm **Subject:** Neither Good or Bad

It's not a bad thing to do, but I'm not sure that it's a good thing either. Ideally your title tags, meta description tag, and H1 tags on everypage should contain keywords that are specific to that page only. The search engines are well aware of what domain they are spidering.

I would say that if you are spending time doing title tags, it's probably time better spent to make them all unique to your pages and consistent with the description and content for those pages.

However, that's just my two cents.

FYI: I am making some adjustments on our site based on what you brought up here. Thanks for reminding me.

erichar11 · **Date:** Tue Jan 09, 2007 4:28 pm **Subject:**

Well I'm glad to helped you to remember some sight adjustments Cool

The whole seo area is such as squishy thing. I really can't see it helping or hurting either. By the way, to strip out my domain name in the title tag is easy. Regex is your friend here.
15 seconds tops.

Eric

erichar11 · **Date:** Sat Jan 13, 2007 2:42 pm **Subject:**

Found a great article on this subject from some SEO experts. Really interesting so I thought I would share it. Make sure you read the comments.

http://www.seomoz.org/blogdetail.php?ID=1562

This is one of the SEO blogs I follow and it's pretty good reading, updated almost daily. Highly recommend.

Eric

neoverve · **Date:** Tue Jan 16, 2007 1:22 pm **Subject:** Getting is mostly right.

The trick to quality SEO is having pertinent information in the title, headings, paragraphs, and links that all match and drive home the actual content of the page.

Where adding erroneous information can hurt is that unnecessary info lowers the pertinence of the others. Example: "Store Name: keyword keyword keyword" - with store name in the title at the beginning, it lowers the quality of the other keywords. So, you should have pertinent info and only pertinent info in these areas if you want it to work.

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