Marcia Kaplan

Practical eCommerce Contributor

avatar Member Since: June 22, 2011
Location: Santa Fe, NM

Marcia Kaplan has submitted 5 comments:

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I think F-commerce is quite viable, especially for very small sellers. As you stated, more plug-ins are becoming available that offer inventory and billing assistance. It isn't a matter of how much Facebook earns from F-commerce; it's how many ...

April 12, 2013

An update:

On February 14, 53 U.S. senators and representatives joined in introducing the Marketplace Fairness Act of 2013. Main sponsors are: Senators Mike Enzi (R-WY), Dick Durbin (D-IL) and Lamar Alexander (R-TN), and Representative...

February 15, 2013

Chris, I agree that the term "Big Data," coined by IT experts, is not user-friendly. But as you say, no company that serves customers can ignore it. And companies do need smart analytical people to wrangle Big Data. Unfortunately, there is a sh...

January 17, 2013

While an online sales tax collection requirement will hurt small online merchants, many have already been injured by the state-by-state approach. Thousands of small affiliates have been shed by Amazon and other large online retailers and their ...

August 03, 2012

Petula:

While I don't have the specific methodology, both Performics and Empathica perform year-round research for their clients — advertisers in the case of Performics and multi-channel retailers for Empathica. As for working mothers, ...

December 13, 2011

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