Matty_Gr
Member Since: July 23, 2008
Member Since: July 23, 2008
Matty_Gr has submitted 8 comments:
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Nice article Jill. Bob - the same goes for conversion strategy. All too often the only element that was really considered at the conceptual phase is graphic design. Site structure, lead capture, effective form design, analytics implem... August 20, 2009 |
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Greg, those are great thoughts. If you're using this sort of checklist to select an agency, you also might want to consider:
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Jill, Those are some great thoughts. We have found that running ranking reports, etc is overwhelming for most executives. Instead we distill their SEO performance down to a Search Engine Visibility Score (SEVS), which is a single metr... July 24, 2009 |
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Also be careful to understand who is responsible for planning the site strategy, developing the site map, writing the copy, etc. One of my older articl...
April 06, 2009 |
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Greg, This is a great start, but you are missing a dimension relating to Quality Score. Remember that the QS calculation is also impacted by a low CTR. So, keywords with high impressions and low clicks need to be dealt with. Al... March 26, 2009 |
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Pat, Where does your data come from that suggests that more visitors tend to click on natural listing than the paid ones? Surely when paid search results appear horizontally across the top of the page (as with most searches on Google),... December 04, 2008 |
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That looks like some great research Justin. I hope that heralds the beginning of the end for speculation in this area! November 04, 2008 |
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That's all fine, except I don't see any real data on how video impacts conversion rates. There's too much hyperbole out there - It's time for a real study of online video and how it impacts conversion... Mat Greenfield Conversion Resul... October 02, 2008 |
