We at fotoconnection (an electronics and appliance etailer) our adverstising is mostly online cpc. That is what works for us. Print advertising would certainly be better off for certain stores however it would not be as a consistent a channel a...
Being a rather large etailer we are seeing a shift from large ticket items to smaller ones. Here at fotoconnection we market everything from oven ranges to cameras. People seem to be buying less accesories and are focusing on necessities rather...