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Member Since: May 27, 2009 Location: Toronto, Canada Interests: web, music, art Company: http://www.theemailguide.com
Chris Healey has submitted 1 comment:
Comment to: Email Marketing: Split Testing Improves Results “Up to 191 Percent”
We just posted an article on the same subject at The eMail Guide, but more as an introduction to this concept with a sample test matrix for more than a 50/50 split.
I agree 100% with using only 20% of your subscriber base to test. This...
May 27, 2009
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