Bruce D. Sanders
Consumer psychologist/Retailing consultant
Member Since: July 08, 2010
Location: California
Interests: Consumer psychology. Retailer profitability.
Company: http://rimtailing.blogspot.com
Bruce D. Sanders has submitted 3 comments:
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Accurate translation is valuable even with the bilingual. The whole personality of the customer and of the transaction might change between languages. Researchers at Baruch College and University of Wisconsin-Milwaukee studied what happened to ... July 10, 2010 |
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An even bigger discount for actionable information. That's a great idea, Armando! July 09, 2010 |
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These three suggestions show good promise in keeping the shopper moving toward purchase by understanding the psychology of the ecommerce consumer. I also like that an effectiveness metric is included for each of the three. I do see a problem wi... July 08, 2010 |
