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The eCommerce Minute Episodes

Keep Coupon Codes Up-to-Date

Keep Coupon Codes Up-to-Date

Coupon code searches are an important part of online product research and purchasing decisions. As the months go by, don't forget to... 0 Comments | Read More »

A Human Face Can Increase Conversions

A Human Face Can Increase Conversions

People prefer doing business with people. Everyone wants to know that if they have a problem, there’s someone there to help. So cons... 0 Comments | Read More »

Examine Competitors' SEO Tactics

Examine Competitors' SEO Tactics

An examination of your competitors' SEO tactics can help you uncover content optimization and link building opportunities that are a... 0 Comments | Read More »

Pass Along the Link Juice

Pass Along the Link Juice

Pass Along the Link Juice When redirecting URLs, a 301 redirect is the surest way to pass link popularity to the new URL and de-ind... 0 Comments | Read More »

On Redirecting URLs

On Redirecting URLs

URL redirects tend to be followed by a period of SEO ranking and traffic volatility. So, it's a good idea to plan URL rewrites and o... 0 Comments | Read More »

Three Security Tips

Three Security Tips

Here are three simple website security tips: Apply all security patches when they become available. If your software does not update... 0 Comments | Read More »

About Open Source Carts

About Open Source Carts

Open source shopping cart scripts are heavily dependent on the hosting environment. Sudden changes to libraries or other environment... 0 Comments | Read More »

Research Your Vendors Thoroughly

Research Your Vendors Thoroughly

Here is a good tip from software developer Nick Hendler of Kryptronic, "We deal with merchants every day who have been burned by fly... 0 Comments | Read More »

Google Expands Personalized Search

Google Expands Personalized Search

Google recently announced that it will expand personalized search to include users not signed in to Google. And, although natural se... 0 Comments | Read More »

About Split Testing

About Split Testing

Split testing is a conversion-tracking method that separates your message into two or more variations to see which gets the best res... 0 Comments | Read More »

Take a Look at Costs

Take a Look at Costs

Any business can benefit from taking a look at costs, especially small businesses. One of the best areas to focus on would be to get... 1 Comments | Read More »

Get a Simple Makeover

Get a Simple Makeover

ProStores Executive Lin Shearer has some advice for jump starting online sales, "Give your store a makeover. I'm not talking necessa... 0 Comments | Read More »

Take Advantage of Free Online Education

Take Advantage of Free Online Education

Why not take advantage of free education on the Internet? No one knows everything, so learn more about topics you need to stay curre... 0 Comments | Read More »

Offer Additional Payment Methods

Offer Additional Payment Methods

When you offer additional payment methods, such as PayPal, Amazon and Google Checkout, you can lock in customers that may be worried... 0 Comments | Read More »

Use a Favicon to Promote Your Brand

Use a Favicon to Promote Your Brand

Promote your brand with a favorite icon, also known as a favicon. It is a square, 16-pixel graphic that appears next to your website... 0 Comments | Read More »

Adjust Plans Based on Metrics

Adjust Plans Based on Metrics

Traffic, conversion rate, and average order value are three numbers that significantly impact the bottom line. With 2009 as your bas... 0 Comments | Read More »

Calculate the Discount That Brings the Biggest Profit

Calculate the Discount That Brings the Biggest Profit

It's important to double check the math behind your online promotions. A 60 percent discount will bring you more customers than a 40... 0 Comments | Read More »

Learn to Delegate

Learn to Delegate

A business owner does not have the time to be an expert in everything or to micro-manage every business detail. Don't try to do ever... 0 Comments | Read More »

Use Tags to Label Images

Use Tags to Label Images

Label all images on your website with alt tags and image tags to provide another way for customers to find you. Try to imagine if yo... 0 Comments | Read More »

Copy Your Foreign Competitors

Copy Your Foreign Competitors

When entering foreign markets for the first time, make sure you offer customers the same value as your foreign competition. Copy you... 0 Comments | Read More »

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