The Power of Product Reviews

October 01, 2009 · by Practical eCommerce Staff

There is more power in product reviews than you might suspect. Product reviews written by customers can actually be used to motivate your team to do their best work. Instruct your employees to route satisfied customers to the most important online sites for leaving feedback, and give your people a bonus if a referred customer writes a review about your company there. That is just one more way to harness the power of product reviews.

Podcast: The eCommerce Minute | Tags: Marketing, Ratings and Reviews

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