Include Expert Testimonials
Customer testimonials and user-generated product reviews are great to provide reassurance for your online store. But, also try to go one step further by posting any ‘expert’ testimonials or product reviews. An example might be, ‘The head groundsman at Wimbledon recommends this lawn mower…’ and include actual quotes from the expert.
This The eCommerce Minute episode has the following keyword tags: ecommerce, e-commerce, product reviews, testimonials.
