Lawrence Cramer on Getting Started with Social Media
Lawrence Cramer is CEO of Cartweaver.com and a social media expert. In this supplement to his article: Social Media Marketing: Four Steps for Getting Started Cramer discusses the importance of social media and why a blog is the foundation of an effective social media strategy. He also gives examples of companies that have found success with tools like Facebook and Twitter.
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FFcommunicator says:
For a practical application of Lawrence Cramer's advice, read our own interview with Eliza Metz, the “Violet” half of Lime & Violet. What began as a late-night conversation between friends led to a podcast for the yarn-obsessed that struck a chord with fellow fanatics.
The secret to their success is equal parts serendipity and savvy, as they have carefully grown and nurtured their legion of dedicated followers into a full-fledged knitting empire. Below Eliza shares some of the lessons she’s learned along the way.
More at Famefoundry.com/1091/the-cult-of-personality-part-2
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