How to Choose a Domain Name

Domain names have become big business in the world of ecommerce, and there is potential value in getting your domain name right the first time. Ideally, when someone hears your website name, it should be simple to remember and conventionally spelled, regardless of how tempted you are to use clever play on words. Whenever possible, it is best to establish the same domain name as your company name.

Podcast: The eCommerce Minute | Tags: Marketing, URL Issues

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