Target the "Blended Search"

May 27, 2009 · by Practical eCommerce Staff

These days when a search is performed the results can contain a blend of websites, videos, images, social media profiles, blogs, news stories, press releases, podcasts and maps. With blended search, all findings— official company websites and YouTube videos alike— are joined together on the search engine results page. By integrating this blend of media into your company’s site and marketing plan you can obtain search success and improve customer satisfaction, ultimately boosting your company’s overall sales.

Podcast: The eCommerce Minute | Tags: Marketing, Browsers

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