What Should You Tweet About?

Wondering what you should be tweeting about on Twitter? Here is some expert advice: Tweet about specials and discounts, or if you are a premium brand, use photos of people using your product and information about it. Do not mix the two, however; you need to stay on brand. And, make sure you are conversational. Even in ecommerce, it is nice to know there is a person behind the tweets.

Podcast: The eCommerce Minute | Tags: Marketing, twitter

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