How Old is Your eCommerce Platform?
Ecommerce is now a maturing market and gone are the days when it was easy to set up and make money from selling online. Shopper expectations are high, competition is fierce, and the technology has become increasingly sophisticated. Now is the time for merchants to review their current ecommerce platform, especially if they are using technology more than three years old. Look for ecommerce services, such as search engine optimization, pay-per-click advertising, design, training, and technical integrations.
This The eCommerce Minute episode has the following keyword tags: ecommerce, e-commerce, platform, ppc.
