Articles Tagged With: Analytics
Integrating Google Analytics with Site Search to Drive Conversions
There are two broad types of data you can collect about visits to your site. "Behavioral" data is... 0 Comments | Read More »
Using Google Analytics Advanced Segments to Find Actionable Data
Editor's note: We welcome Jaime Brugueras as our newest contributor. He's the co-founder of Mine... 1 Comments | Read More »
7 Things to Know about Your Customers
Whether you are planning to launch a new online store, new product lines, or an entirely new busi... 0 Comments | Read More »
Identifying Conversion Problems from the Product Page
When vying to increase conversion rates, many storeowners mistakenly put primary focus on the che... 1 Comments | Read More »
10 Web Analytics Solutions for Ecommerce Merchants
Web analytics tools seek to monitor and report on the interaction between Internet users and spec... 6 Comments | Read More »
10 Pay-Per-Click Details You Cannot Delegate
Many ecommerce merchants manage their own pay-per-click advertising campaigns. Others use in-hous... 1 Comments | Read More »
Listrak CEO on Email Versus Social Media; Segmentation Strategies
Email remains among the most popular marketing vehicles for ecommerce merchants. But the email ma... 1 Comments | Read More »
5 Ways to Segment Your Customer Base
Ecommerce businesses need to understand their customers. But it takes time and money to attend to... 0 Comments | Read More »
Google Analytics Adds Social Data
Google Analytics has added social-media-related data to its reports. Google +1 button data is ava... 1 Comments | Read More »
Understanding 'Traffic Sources' in Google Analytics
The Google Analytics "Traffic Sources" section can help ecommerce marketers understand how well c... 4 Comments | Read More »
How to Measure Social Media Marketing; 3 Steps
Social media marketing, like other forms of online marketing, needs to produce a return on invest... 4 Comments | Read More »
5 Influence Measurement Tools
Prior to the Internet, if consumers were dissatisfied with a company, its products or services, t... 4 Comments | Read More »
How to Check Your Website's SEO Health
There’s no reason, really, why ecommerce merchants cannot improve the search engine visibility of... 1 Comments | Read More »
Looking at Location in Google Analytics
Understanding your customers — including their preferences and opinions — is an important part of... 3 Comments | Read More »
11 Mobile Apps to Measure Your Online Success
Tracking your business's online performance is a necessity. But doing so chained to your desktop ... 1 Comments | Read More »
Transitioning to the New Google Analytics
In May 2011, Google launched a new version of Analytics. This new version 5 is good news for powe... 5 Comments | Read More »
31 Free Tools for Brand Monitoring
Brand monitoring is an essential task for any company. By tracking what people are saying about y... 0 Comments | Read More »
How to Increase Page Speed and Help Search-Engine Rankings
In the spring of 2010, Google announced it would factor page speed more heavily into its search r... 2 Comments | Read More »
22 Analytics Tools for Online Businesses
Measuring the behavior of a site’s visitors is crucial to understanding what works and what doesn... 4 Comments | Read More »
