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Articles Tagged With: Analytics

10 Web Analytics Solutions for Ecommerce Merchants

10 Web Analytics Solutions for Ecommerce Merchants

Web analytics tools seek to monitor and report on the interaction between Internet users and spec... 5 Comments | Read More »

10 Pay-Per-Click Details You Cannot Delegate

10 Pay-Per-Click Details You Cannot Delegate

Many ecommerce merchants manage their own pay-per-click advertising campaigns. Others use in-hous... 1 Comments | Read More »

Listrak CEO on Email Versus Social Media; Segmentation Strategies

Listrak CEO on Email Versus Social Media; Segmentation Strategies

Email remains among the most popular marketing vehicles for ecommerce merchants. But the email ma... 1 Comments | Read More »

5 Ways to Segment Your Customer Base

5 Ways to Segment Your Customer Base

Ecommerce businesses need to understand their customers. But it takes time and money to attend to... 0 Comments | Read More »

Google Analytics Adds Social Data

Google Analytics Adds Social Data

Google Analytics has added social-media-related data to its reports. Google +1 button data is ava... 1 Comments | Read More »

Understanding 'Traffic Sources' in Google Analytics

Understanding 'Traffic Sources' in Google Analytics

The Google Analytics "Traffic Sources" section can help ecommerce marketers understand how well c... 3 Comments | Read More »

How to Measure Social Media Marketing; 3 Steps

How to Measure Social Media Marketing; 3 Steps

Social media marketing, like other forms of online marketing, needs to produce a return on invest... 4 Comments | Read More »

5 Influence Measurement Tools

5 Influence Measurement Tools

Prior to the Internet, if consumers were dissatisfied with a company, its products or services, t... 4 Comments | Read More »

How to Check Your Website's SEO Health

How to Check Your Website's SEO Health

There’s no reason, really, why ecommerce merchants cannot improve the search engine visibility of... 1 Comments | Read More »

Looking at Location in Google Analytics

Looking at Location in Google Analytics

Understanding your customers — including their preferences and opinions — is an important part of... 3 Comments | Read More »

11 Mobile Apps to Measure Your Online Success

11 Mobile Apps to Measure Your Online Success

Tracking your business's online performance is a necessity. But doing so chained to your desktop ... 1 Comments | Read More »

Transitioning to the New Google Analytics

Transitioning to the New Google Analytics

In May 2011, Google launched a new version of Analytics. This new version 5 is good news for powe... 5 Comments | Read More »

31 Free Tools for Brand Monitoring

31 Free Tools for Brand Monitoring

Brand monitoring is an essential task for any company. By tracking what people are saying about y... 0 Comments | Read More »

How to Increase Page Speed and Help Search-Engine Rankings

How to Increase Page Speed and Help Search-Engine Rankings

In the spring of 2010, Google announced it would factor page speed more heavily into its search r... 2 Comments | Read More »

22 Analytics Tools for Online Businesses

22 Analytics Tools for Online Businesses

Measuring the behavior of a site’s visitors is crucial to understanding what works and what doesn... 4 Comments | Read More »

5 Free SEO Tools for Do-It-Yourself Analysis

5 Free SEO Tools for Do-It-Yourself Analysis

Paying an expert for search engine optimization on your website can cost a fortune and it doesn’t... 1 Comments | Read More »

Ask an Expert: Tools for Tracking Sales, Search Results, Competitors?

Ask an Expert: Tools for Tracking Sales, Search Results, Competitors?

“Ask an Expert” is an occasional feature where we ask ecommerce experts questions from online mer... 1 Comments | Read More »

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