Podcasts Tagged With: Conversion
Optimize Mobile Merchandising
There are more than 90 million smartphone users and 24 million tablet users in the United States.... 0 Comments | Read More »
Expedite Shopping with Quick Views
One of the main goals of an ecommerce site is to decrease the time it takes consumers to add prod... 0 Comments | Read More »
Referring Consumers to Your Competition
Referring consumers to direct competitors for items you do not carry applies to ecommerce merchan... 0 Comments | Read More »
Video is an Attractive Medium
Video — both promoting products and offering entertainment — makes good content, potentially attr... 0 Comments | Read More »
Get Realistic About Open Rates
You may have seen a decline in email open rates. Remember, an "open" only registers with an image... 0 Comments | Read More »
Design Simply
Heavy graphics are not functional for consumers who want to just fill their shopping carts and ch... 0 Comments | Read More »
Focus on Your ‘From:’ Line
Many ecommerce merchants agonize over the subject lines as being the most important element. Howe... 0 Comments | Read More »
Reactivation Emails Bring Repeat Sales
The majority of new customers will not return to your site. A reactivation campaign can pick up f... 0 Comments | Read More »
Making Sites Smartphone Friendly
The simplest way to take advantage of mobile-search crawlers is to detect smartphone browsers on ... 0 Comments | Read More »
Use Mistakes as Opportunities
What happens when the inevitable mistake email goes out to the masses? An 'oops' email declares t... 0 Comments | Read More »
Lure Viewers With Infographics
An etailer needs a creative angle to develop interesting, valuable, sharable content that remains... 0 Comments | Read More »
Social Targets Female Shoppers
If you are targeting females, offer an online chat feature, discussion forums, high-quality visua... 0 Comments | Read More »
Improve Your Bottom Line with Competitive Analysis
With competitive analysis, you can obtain information that you can use to improve your business's... 0 Comments | Read More »
Streamline Sales for Holidays
2011 holiday sales revenues were better than last year, as sales increased through different chan... 0 Comments | Read More »
UserTesting.com Exec on Improving Site Conversions
Knowing how consumers interact with an ecommerce site can be greatly beneficial. There's a com... 0 Comments | Read More »
Create Product Interest on a Pin Board
Pinterest is a visually-oriented social sharing site that is gaining a lot of traction. Merchants... 0 Comments | Read More »
Increase Sales During Slow Months
For many online retailers, the month of January is a slow one. One way that merchants can still ... 0 Comments | Read More »
Add Payment Options to Increase Sales
The type of cards that merchants accept for payment can affect cart-abandonment rates, and many c... 0 Comments | Read More »
Segment Your List to Increase Conversion
Email segmentation is simply the idea of organizing email-marketing lists so that each group of r... 0 Comments | Read More »
Re-engage Dormant Subscribers
For merchants with established ecommerce sites, maintaining healthy email open rates and click-th... 0 Comments | Read More »
