Podcasts Tagged With: Email
Focus on Email
While social media has become very popular, it may not be worth the effort you are putting into i... 0 Comments | Read More »
Email Subscribers: Do The Math
Your email list can benefit from simple mathematical analysis. Divide your email-based revenue b... 0 Comments | Read More »
Offer Unsubscribe Alternatives
Often when a customer unsubscribes from your email list, it is more a matter of reducing inbox cl... 0 Comments | Read More »
Listrak CEO on Innovative Email Marketing
Email remains among the most popular marketing vehicles for ecommerce merchants. But the email ... 0 Comments | Read More »
Know Your Customers
Segment customers according to their interests, then use that segmentation for increases marketin... 0 Comments | Read More »
The Purchase Follow-up
Merchants should have a transactional email program in place to communicate information about a p... 0 Comments | Read More »
Use Labels and Filters Together in Gmail
Here's a tip to help you become a more effective Gmail user: Labels and Filters are two Gmail fea... 0 Comments | Read More »
Consider How Non-Mobile Content Renders
Increasingly, users are reading email on mobile devices. Savvy marketers want to be aware of this... 0 Comments | Read More »
Encouraging Email Subscriptions
To encourage more email subscriptions on your standard email newsletter form or on campaign landi... 0 Comments | Read More »
Use Social Media and Video
Shoppers are becoming accustomed to interacting with companies on websites and in social media. E... 0 Comments | Read More »
Emphasize Landing Pages
Landing pages may be the most critical element in converting email traffic of any kind. The flow-... 0 Comments | Read More »
Growing Your Email List
An email list always should be growing and improving. From a marketing perspective, list growth s... 0 Comments | Read More »
Increase Newsletter Sign Up
Given the importance of email in converting traffic, it’s worth considering giving your newslette... 0 Comments | Read More »
Stagger Emails and Newsletters
Try to stagger both your general emails and your emailed newsletters so they are not appearing in... 0 Comments | Read More »
Email Marketing vs. Newsletters
Email marketing and newsletters are often considered the same thing, but businesses should consid... 0 Comments | Read More »
Segment for Effective Email Campaigns
Effectively segmenting email subscribers and creating unique messages can definitely increase you... 0 Comments | Read More »
Segment Emails by Past Behavior
If you can track email opens and clicks over a period of time, segment subscribers who are curren... 0 Comments | Read More »
Basics of Email Segmentation
For email marketing, the practice of "batch and blast" is dated. To increase the overall effectiv... 0 Comments | Read More »
