Articles Tagged With: Marketing
Online Apparel Sales Explode
Books, music, software, and consumer electronics have been the mainstay of ecommerce transactions... 2 Comments | Read More »
Choosing Sales Channels to Reach Target Consumers
In my previous three articles, I explored the importance of developing effective strategies for ... 0 Comments | Read More »
3 Examples of Contest Marketing
Contest marketing seeks to give shoppers a positive retailer-related experience, create an affini... 1 Comments | Read More »
7 Things to Know about Your Customers
Whether you are planning to launch a new online store, new product lines, or an entirely new busi... 0 Comments | Read More »
Who Needs an Ecommerce Strategy, Anyway?
Editor's Note: We welcome Dale Traxler as our newest contributing editor. He's a former owner of ... 1 Comments | Read More »
Facebook Photo Albums: Maximize the Marketing Value
In last week's article, "Using Facebook's New App Icons to Promote Your Business," I discussed ho... 1 Comments | Read More »
5 Unique and Effective Email Offers
The offer in an ecommerce email campaign is key. Coming up with offers that stand out from the co... 1 Comments | Read More »
10 Ways to Improve Product Photos
Online stores do not have the shelves filled with products for consumers to touch and examine lik... 4 Comments | Read More »
8 Innovative Brand Promotions Using Social Media
With the growing number of social media outlets, businesses are developing innovative ways to pro... 0 Comments | Read More »
Using Amateur Videos for Marketing Success; 2 Examples
In the past, if you wanted to make a video for your business, you had to hire a production compan... 0 Comments | Read More »
5 Steps to Effective Email Calls to Action
In email marketing, subject lines get recipients to open the email. The "from" line gives credibi... 1 Comments | Read More »
Zynga Falters in Public Debut; Affects Facebook?
The market for technology stocks is closing the year on a less than happy note and the disappoint... 0 Comments | Read More »
5 Effective Online Marketing Tactics for 2012
Marketing techniques that worked in the past may be far less successful in this emerging era of m... 5 Comments | Read More »
3 Remarketing Email Campaigns to Grow Repeat Customers
Getting a first purchase from a customer is always satisfying. New data shows, however, just how ... 1 Comments | Read More »
Behavioral Differences Between Men and Women Influence Shopping
Retail is the dominion of women; they shop to purchase both essential and discretionary goods, to... 3 Comments | Read More »
Using Google Website Optimizer for A/B Testing
Give yourself a pat on the back if you have developed an ecommerce business with a steady flow of... 2 Comments | Read More »
Using LinkedIn for Your Ecommerce Business: Pros and Cons
LinkedIn appeals primarily to business professionals. It does not have as many consumer users as ... 2 Comments | Read More »
Analyzing Cyber Monday Sales
Black Friday and Cyber Monday were greatly anticipated by merchants and consumers and the results... 3 Comments | Read More »
'Retargeting' Can Boost Conversions; A Primer
Using behavioral retargeting to aim online display and pay-per-click advertisements at shoppers a... 1 Comments | Read More »
Celebrity Curators Help Personalize Ecommerce
How do you stand out in a crowded market with a sizeable number of players competing mostly on lo... 0 Comments | Read More »
