Articles Tagged With: Pay-per-click Advertising
New Google AdSense Network Partners Could Make Top Sites More Expensive
Google AdSense network partners can now bid on display advertising positions at top AdSense publi... 0 Comments | Read More »
Ten Pay-per-click Questions An Owner Should Ask
If you own or manage an ecommerce business, you may not directly execute your pay-per-click adver... 2 Comments | Read More »
Paid Search Advertising: Four Steps for Success
Paid search advertising has proven to be effective for many online businesses. In fact, paid sear... 2 Comments | Read More »
Survey Results: Online Merchants Likely to Use Bing Pay-per-click Advertising
Two thirds of respondents to a June 2009 Practical eCommerce survey said they were either using o... 0 Comments | Read More »
Quick Query: Microsoft Bing Exec "Maniacally Focused"
Microsoft launched its new search engine, Bing, on June 3, 2009, and many observers consider it a... 1 Comments | Read More »
The Landing Page as a Multipurpose Tool
Landing pages are always worth a review because their use is often misunderstood. A landing page ... 1 Comments | Read More »
Pay-per-click Advertising: Bing Delivering Improved Results, Expert Says
Microsoft launched Bing, its new search engine, on June 3, 2009. The company is heavily promoting... 0 Comments | Read More »
Microsoft's Bing to Win Market Share?
Microsoft recently rolled out a new search engine called Bing. This launch appears to be another... 3 Comments | Read More »
Pay-per-click Report Card: BuyAndWalk.com Has Opportunity for Growth
BuyAndWalk.com sells footwear for men, women and children. The owner contacted Practical eCommerc... 0 Comments | Read More »
Pay-per-click Advertising: Top 6 Rookie Mistakes
Here is a quick list of the top 6 pay-per-click advertising mistakes that I’ve seen. I suggest th... 2 Comments | Read More »
Survey Results: Advertising is Important, Pay-per-click Most Effective
Respondents to an April 2009 Practical eCommerce survey overwhelmingly said that pay-per-click ad... 3 Comments | Read More »
Negative Keywords Improve Pay-per-click Performance, Save Money
Implementation of negative keywords to your paid search account is one of the most effective meth... 4 Comments | Read More »
The PeC Review: Google's Search-Based Keyword Tool Lets You See What Spiders See
Google’s Search-Based Keyword Tool can help ecommerce merchants find pertinent keywords specific ... 0 Comments | Read More »
Pay-per-click Advertising: Yahoo! Targeting Gets More Focused
Companies are frequently looking for ways to position their products in front of consumers that w... 0 Comments | Read More »
Pay-Per-Click Advertising: Bid Management Strategies
In a pay-per-click world where your Quality Score seems to be controlling the performance of your... 1 Comments | Read More »
