Podcasts Tagged With: Pay-per-click Advertising
Expand Your PPC Ads
PPC ad extensions allow you to provide more relevant information in your ads and increase the spa... 0 Comments | Read More »
Be Patient with Pay Per Click
Don’t freeze a new campaign after one week just because you don’t see any results. It can take u... 0 Comments | Read More »
Check Your Ad Budget
One simple way to increase pay-per-click revenue is to check which of your campaigns are using up... 0 Comments | Read More »
Know Your Ad Real-Estate
Where your ad is displayed can have a large impact on click-through rates. For example, purchasi... 0 Comments | Read More »
PPC Landing Pages
Create specific landing pages for your pay per click (PPC) campaign. These will help raise your q... 0 Comments | Read More »
PPC Conversion Tips
To improve pay-per-click (PPC) conversions, make sure your landing pages and site navigation are ... 0 Comments | Read More »
Have an Expert Audit Your PPC Account
Is your pay-per-click account fit and healthy? Or could it use a personal trainer in 2011? Find o... 0 Comments | Read More »
Holiday PPC Review
Review your top pay-per-click keywords and include them in relevant shopping channel’s keyword fi... 0 Comments | Read More »
Keep Online Ads Fresh
Figuring out which products to promote in your online display ads can take a huge amount of a mar... 0 Comments | Read More »
PPC: Test Multiple Pages
Test multiple landing pages for your pay-per-click ads. It’s easy to run multiple creatives in Go... 0 Comments | Read More »
Use PPC to Test SEO Keywords
A great way to test your selected search engine optimization keywords is by using them in pay-per... 0 Comments | Read More »
Adjust Your Spend Caps During the Holidays
If you have caps on your spend at various comparison shopping engines, be sure to go in and adjus... 0 Comments | Read More »
Use CPC For Brand Exposure
Cost-per-click ads can be a great way to promote your brand and optimize your online campaigns. T... 0 Comments | Read More »
PPC Search Engine Tip
Does your pay-per-click campaign have coverage across the three primary search engines? There is ... 0 Comments | Read More »
PPC: How Many Keywords Are You Using?
How many keywords do you have running in your pay-per-click campaign? If the answer is anything l... 0 Comments | Read More »
Constantly Measure PPC Campaigns
Measuring and optimizing your paid search campaigns throughout their duration is critical. This a... 0 Comments | Read More »
Seek Quality and Affordable Advertising
Search engine optimization is important, but it is equally important not to overlook paid search ... 0 Comments | Read More »
How Old is Your eCommerce Platform?
Ecommerce is now a maturing market and gone are the days when it was easy to set up and make mone... 0 Comments | Read More »
PPC Ads on Bing?
Practical eCommerce recently asked asked a leading pay-per-click management firm, The Search Agen... 0 Comments | Read More »
