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Articles Tagged With: analytics

Conversion: Seven Variables That Affect Sales

Conversion: Seven Variables That Affect Sales

Most online merchants want to increase sales, grow their business and increase profits, but few k... 0 Comments | Read More »

Third-Party Integrations Make Shopping Carts Easier To Use

Third-Party Integrations Make Shopping Carts Easier To Use

By day Sean Dupuis is a courier for FedEx. By night, he sends out packages of his own: boxes of b... 3 Comments | Read More »

Analytics: Collect The Right Data

Analytics: Collect The Right Data

"If you had just..." often starts a phrase of regret. If you had just left on time. If you had ju... 2 Comments | Read More »

Quick Query: Wholesale Index's  Justin Prescott

Quick Query: Wholesale Index's Justin Prescott



Justin Prescott is the marketing manager for JP Communications, Inc, an Internet marketing and ... 0 Comments | Read More »

Determine Analytics Questions In Advance

Determine Analytics Questions In Advance


Once a web analytics solution is installed, the most common initial use is to validate some past... 2 Comments | Read More »

Numbers Should Not Dictate

Numbers Should Not Dictate

They say the true measure of success for an online store is based on visitor and shopping statist... 6 Comments | Read More »

Web Analytics

Web Analytics

Web analytics is a looking glass into the health and productivity of an online presence. Your onl... 1 Comments | Read More »

Google Analytics' Security Warnings

Google Analytics' Security Warnings

The subject of security warnings with Google Analytics is one that has been frequently brought up... 9 Comments | Read More »

Identify your KPIs

Identify your KPIs

One of the things I love about Internet marketing is that it is so measurable. But I understand t... 1 Comments | Read More »

Quick Query: Coremetrics' Jane Paolucci

Quick Query: Coremetrics' Jane Paolucci

PeC: Why is conversion important to ecommerce businesses? Paolucci: Ecommerce businesses are... 0 Comments | Read More »

Measuring Conversion Success

Measuring Conversion Success

An ecommerce site with 6 to 9 percent of its visitors making purchases can be considered a succes... 3 Comments | Read More »

Attracting The Right Traffic

Attracting The Right Traffic

Gaining just one percent more sales or leads from your visitors can significantly impact your bot... 2 Comments | Read More »

Web Analytics: Data Collection Methods

Web Analytics: Data Collection Methods

Web analytics software helps ecommerce operators understand what their online visitors are up to.... 0 Comments | Read More »

Web Analytics: Translating the Wall of Data

Web Analytics: Translating the Wall of Data

Assume an ecommerce operator launches a paid-search advertising campaign. That is, assume the ope... 0 Comments | Read More »

Analytics Software Improves Paid Search Campaigns

Analytics Software Improves Paid Search Campaigns

John Marshall wants to know what happens after the click. Marshall is CEO and founder of Click Tr... 1 Comments | Read More »

Use Web Analytics to Improve Profits for New Year

Use Web Analytics to Improve Profits for New Year

I love this quote by Albert Einstein: “Insanity is doing the same thing repeatedly and expecting ... 0 Comments | Read More »

Google Analytics Draws Industry Reaction

Google Analytics Draws Industry Reaction

On November 14, 2005 Google announced its free, hosted web analytics service. Based on the Urchin... 0 Comments | Read More »

Web Analytics: Understanding Visitor Behavior

Web Analytics: Understanding Visitor Behavior

In the beginning, there were “hit counters”. Occasionally you will still see one at the bottom of... 0 Comments | Read More »

Parting the Fog of Visitors

Parting the Fog of Visitors

Imagine this. You're the publisher of a metropolitan newspaper, tasked with gathering statistics ... 0 Comments | Read More »

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