Articles Tagged With: branding
5 Ways Blogging Is Better than Social Networking
Blogging has long been an online marketing staple among businesses. In recent years, however, man... 2 Comments | Read More »
21 Twitter 'Brand Pages'
Twitter has launched "brand pages" as part of its recent redesign. Brand pages feature large cust... 1 Comments | Read More »
3 Ways Social Media Affects Brands
The continued growth of social networking and blog sites is having an effect on brands and how th... 1 Comments | Read More »
Color Psychology Showcase
In "Color Psychology and Online Marketing," I addressed how different colors and color combinatio... 0 Comments | Read More »
Color Psychology and Online Marketing
Colors and color combinations send different messages. Oftentimes for websites, colors intuitivel... 0 Comments | Read More »
How to Get Consumers Talking about Your Company
The Internet is now the leading source of information for brand-related, word-of-mouth conversati... 3 Comments | Read More »
7 Ways to Build a Brand Using Blogs
Branding is more than just a business buzzword. It has become the crux of selling in the new econ... 0 Comments | Read More »
Domain Name 'RunningShoes.com' Sells for $700,000
Most ecommerce merchants own several domain names, and often will buy or sell the names as opport... 2 Comments | Read More »
Do-It-Yourself Awareness-Building for Your Products
For a merchant just starting out, building an awareness with potential customers that your produc... 1 Comments | Read More »
What's an Ecommerce Brand? An Expert Explains
Cindy Ratzlaff is an expert on branding. She worked in the marketing industry for over twenty yea... 1 Comments | Read More »
Legal: Protect Your Brand from Counterfeiters
This is the second installment in a two-part series regarding protection against counterfeit prod... 0 Comments | Read More »
Trusted Brands Drive More Traffic, But Smaller Merchants Can Compete
In the U.S., the largest 25 online retailers enjoyed improved sales in the first quarter of 2010 ... 0 Comments | Read More »
Legal: Domain Names, Trade Names, and Trademarks
Editor’s Note: We welcome Jeffrey Jacobson, an attorney, as our newest contributor. Jacobson is a... 5 Comments | Read More »
Holiday Sales: Four Ways to Capture the Budget-driven Consumer
The marketplace has been changed by the recession. Consumers have become increasingly frugal and ... 0 Comments | Read More »
Ecommerce Know-How: Branding Helps Connect With Consumers
Building an emotional and social connection with shoppers can create lasting relationships that p... 3 Comments | Read More »
Direct Traffic is Better Than Google Traffic
Not all web traffic is equal and understanding the value of direct traffic can help online retail... 4 Comments | Read More »
Protecting Your Trademark From Web Thieves
How valuable is your business or product name? Most small and mid-size businesses aren’t aware of... 5 Comments | Read More »
