Marketing & Revenue Growth
Outsourcing Pay-per-click
Pay-per-click (PPC) advertising is a long-term, time-consuming endeavor. Business owners that are serious about search engine m... 3 Comments | Read More »
The Three Best Website Traffic Sources
Not a day goes by that any serious website owner doesn't wonder how to get more traffic to his site. This intense desire to ge... 14 Comments | Read More »
What is Viral Marketing?
I flipped on VH1 recently and sat enthralled as a rap artist with colorful language skills hosted "Web Junk 20" where they play... 1 Comment | Read More »
Selling After Dec. 25
For the majority of online stores, the holiday shopping season is what makes an entire year’s worth of work pay off. With the b... 0 Comments | Read More »
Yahoo! Search Marketing Releases New Platform
Yahoo! Search Marketing may have been a pioneer in the pay-per-click industry, but anyone who has ever used its advertiser's in... 0 Comments | Read More »
Local and Geo-target Searches: How Well Do They Work?
Refining your pay-per-click (PPC) advertising strategies to include geotargeted searches can help a business owner focus promot... 1 Comment | Read More »
5 Benefits of Using Feeds
What's a Feed? Feeds are a way of sharing content. When you make material from your website available for publishing on other ... 2 Comments | Read More »
Making Liquidation Work For You
Liquidation is a very scary word for most of us. But the reason we get nervous is just because we really don't understand what ... 0 Comments | Read More »
Diversify Traffic + Cultivate Subscribers = Win Big in Ebiz
The Amazon River starts as a drop of rain falling into a tiny trickle of a stream way up in the mountains of South America. At ... 0 Comments | Read More »
A Win-Win Situation: Why Affiliate Marketing Works
Affiliate marketing can be a profitable venture for you, as a merchant or affiliate. It presents you with a great opportunity t... 0 Comments | Read More »
A Closer Look at Microsoft adCenter
Microsoft adCenter was officially launched in May 2006 after a nine-month beta period in the U.S. Surprisingly, however, many b... 1 Comment | Read More »
Sales Tax Initiative Still Initiating
Ever since the Supreme Court of the United States put the burden back on the states to come up with a way to collect sales tax ... 0 Comments | Read More »
Product Sourcing: Online Consignment Business
Consignment is a simple concept: taking other people’s products and selling them for a percentage of the sale. According to Ski... 2 Comments | Read More »
Multichannel Tools
Research indicates that multichannel shoppers are more valuable than customers who shop via a single sales channel, but finding... 0 Comments | Read More »
Marketplaces: A Great Entry Point
If a merchant is wanting to begin selling online or take a small step toward diversifying into new sales channels, one of the p... 1 Comment | Read More »
Catalogs Make A Comeback
Ecommerce is to traditional business methods what a sci-fi cruiser is to a Model T. It’s all about technology, convenience, res... 0 Comments | Read More »
Comparison Shopping Sites
With millions of ready-to-buy consumers turning to shopping comparison sites, experts advise retailers to consider participatin... 5 Comments | Read More »
What Is Multichannel Selling?
Defining multichannel selling has taken a new twist in recent years, but the end result is the same for merchants — getting pro... 1 Comment | Read More »
Why Your Business Should Be Blogging
Whereas letter writing was the primary method of communicating with friends, family, heads of state, and businesses 150 years a... 0 Comments | Read More »
Pay-Per-Call: A Smarter Way to Advertise
Pay-per-call has been one of the trends in online marketing recently. In fact, pay-per-performance advertising, overall, is gai... 0 Comments | Read More »
