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Marketing & Revenue Growth

Cisco Exec on the Scope of Worldwide Ecommerce

Cisco Exec on the Scope of Worldwide Ecommerce

The ecommerce industry in the U.S. is robust. It's also robust in other industrialized countries, while other regions lag in ecomm... 0 Comments | Read More »

4 Tips for Improving Your Email Conversion Rate

4 Tips for Improving Your Email Conversion Rate

Sending timely and relevant communications to your email file is a necessity in driving qualified traffic to your site. Simply ... 0 Comments | Read More »

How to Hire a Pay-Per-Click Manager; 10 Common Mistakes

How to Hire a Pay-Per-Click Manager; 10 Common Mistakes

My firm is in the pay-per-click advertising business. We've managed PPC accounts for hundreds of companies for roughly a decade... 4 Comments | Read More »

Dijipop Founder on Paid Product Placements, Digital Merchandising

Dijipop Founder on Paid Product Placements, Digital Merchandising

Brick-and-mortar retailers often promote products with end-caps and special placements within a store aisle, and the retailer i... 0 Comments | Read More »

Ten Great Ecommerce Ideas for June 2011

Ten Great Ecommerce Ideas for June 2011

Practical eCommerce asks industry insiders each month to share a great, innovative idea that could help an ecommerce company. H... 3 Comments | Read More »

5 Tips for Increasing Pay-Per-Click Conversion Rates

5 Tips for Increasing Pay-Per-Click Conversion Rates

Google’s Farmer/Panda update serves as a reminder to online merchants that their non-paid search traffic is subject to an algor... 2 Comments | Read More »

Should Online Retailers Embrace SMS Marketing?

Should Online Retailers Embrace SMS Marketing?

Texting ads and promotions to customers is an excellent way to announce sales and drive foot traffic to brick-and-mortar stores... 4 Comments | Read More »

Capture U.S. Hispanic Consumers with Website Localization

Capture U.S. Hispanic Consumers with Website Localization

If you are looking to break ground in fresh new markets, you’ve probably by now realized the importance of multilingual marketi... 0 Comments | Read More »

Gas Prices, Unemployment, and Smartphones Affect Ecommerce, Study Finds

Gas Prices, Unemployment, and Smartphones Affect Ecommerce, Study Finds

U.S. ecommerce sales rose a stunning 12 percent in the first quarter of 2011 to more than $38 billion dollars, as soaring gasol... 0 Comments | Read More »

Affiliate Marketer on Impact of Sales Tax Nexus Laws

Affiliate Marketer on Impact of Sales Tax Nexus Laws

The efforts by state governments to collect online sales taxes is impacting affiliate marketers. That's because a group of states... 0 Comments | Read More »

Reading List: HiConversion Founder Zee Aganovic

Reading List: HiConversion Founder Zee Aganovic

In “Reading List,” we ask ecommerce professionals to name some of their favorite recent books and blogs and tell us why they re... 0 Comments | Read More »

10 Deal Sites to Drive Ecommerce Traffic

10 Deal Sites to Drive Ecommerce Traffic

Although deal and coupon sites appear to have focused on services or brick-and-mortar retailers, online sellers can still use t... 1 Comment | Read More »

3 Crazy Ecommerce Marketing Ideas

3 Crazy Ecommerce Marketing Ideas

Marketing may be the single most important task an ecommerce business must tackle. To paraphrase Sam Hill and Glenn Rifkin, th... 3 Comments | Read More »

Domain Name 'RunningShoes.com' Sells for $700,000

Domain Name 'RunningShoes.com' Sells for $700,000

Most ecommerce merchants own several domain names, and often will buy or sell the names as opportunities occur. One merchant ba... 2 Comments | Read More »

Creating Content for Email Newsletters

Creating Content for Email Newsletters

Content intensive email newsletters can provide potential customers with real value, present an opportunity to build trust, enc... 0 Comments | Read More »

Reading List: ZippyCart Co-Founders Nick Grant and Amy Balliett

Reading List: ZippyCart Co-Founders Nick Grant and Amy Balliett

In “Reading List,” we ask ecommerce professionals to name some of their favorite recent books and blogs and tell us why they re... 0 Comments | Read More »

Reading List: Optify CEO Brian Goffman

Reading List: Optify CEO Brian Goffman

In “Reading List,” we ask ecommerce professionals to name some of their favorite recent books and blogs and tell us why they... 0 Comments | Read More »

How to Spend $700,000 on a Domain Name

How to Spend $700,000 on a Domain Name

Most ecommerce merchants own several domain names, perhaps buying and selling them as opportunities occur. One merchant in Misso... 0 Comments | Read More »

20 Popular Twitter Feeds from Retail Companies

20 Popular Twitter Feeds from Retail Companies

Twitter is filled with potential for businesses, but a Twitter account is only as good as its content. Sometimes just observing... 0 Comments | Read More »

Ten Great Ecommerce Ideas for May 2011

Ten Great Ecommerce Ideas for May 2011

Practical eCommerce asks industry insiders each month to share a great, innovative idea that could help an ecommerce company. H... 2 Comments | Read More »

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