Marketing & Revenue Growth Articles
Integrating Bricks and Mortar with eCommerce
Today‘s shopper expects convenience. Merchants integrating brick-and-mortar stores, ecommerce sites and catalogs will increase ... 0 Comments | Read More »
Tips & Tricks for Discovering Lowcost Keywords
Keywords are considered the lifeline of any successful pay per click campaign. If you select the wrong ones, you can zip throug... 2 Comments | Read More »
Grow Profits by Split-Testing Ads
Successful business owners and marketing professionals know that great results from advertising are rarely owed to luck and gue... 1 Comment | Read More »
Itching to Expand Your Product Niche?
After years of tinkering in his woodshop making bird houses, Bob said to himself, “I ought to be selling these bird houses on t... 0 Comments | Read More »
Show Off Your Products
I just got my email alert on the latest kitchen styles from IKEA. The site’s not the easiest to shop – mostly because you reall... 0 Comments | Read More »
Consider a Catalog to Enhance Your eCommerce Business
A print catalog and an ecommerce store work extremely well together. The strengths in each channel complement the other’s weakn... 0 Comments | Read More »
2nd Tier Search Engines - Are They Worth It?
As far as most advertisers are concerned, there are only two pay-per-click search engines that deserve their attention - Google... 0 Comments | Read More »
Email Marketing: Tips for Success
MAKE THE INTEGRITY OF YOUR LIST YOUR NUMBER ONE GOAL. "If you are serious about wanting to do email professionally, you need t... 0 Comments | Read More »
Finding Loyal Customers in Cyberspace
This year, one of the most popular topics at online industry conferences such as eTail and Shop.org’s FirstLook has been the de... 0 Comments | Read More »
Seals Help Boost Customer Confidence
Have you ever been shopping on a website and noticed a seal at the bottom that proudly boasts their security level, or maybe ho... 0 Comments | Read More »
Winning the Fight Against Click Fraud
If somebody were to tell you that 20% of your advertising budget was being wasted on fraud, would you be worried? If you advert... 0 Comments | Read More »
Attracting Local Customers Using Pay-Per-Click
Many business owners have a perception that just because they cater to a local market, they can’t use the power of online adver... 0 Comments | Read More »
Bullish on Blogging
A few years ago the investment firm Merrill Lynch coined the term “We’re Bullish.” It became the company’s corporate mantra of ... 0 Comments | Read More »
Helpful Websites That Sell
It’s easy to publish an inventory of merchandise on a web page, but we’ve discovered a few sites that get a leg up on the compe... 0 Comments | Read More »
Paid Search Advertising
How big is paid search advertising? For 2005, Google, whose business is based on paid search advertising, reported total sales ... 0 Comments | Read More »
Seek Quality Visitors
I’m no Search Engine Optimization expert. Never have been, and most likely never will be. I’ve found that SEO is such a niche m... 0 Comments | Read More »
Affiliate Marketing
Andy Newlin works for Sierratradingpost.com, in Cheyenne, Wyoming. Sierra Trading Post is an ecommerce merchant that sells outd... 1 Comment | Read More »
Blogs and Affiliate Marketing
Blogs have typically not been thought of as direct response sales tools. In their brief history, blogs have morphed from being ... 1 Comment | Read More »
Pay-per-click Tools Maximize Your Time
As a business owner and entrepreneur, you know that there are two things you can always use more of - money and time. While you... 0 Comments | Read More »
Seeing Stars on the Web
As awards show season gets under way, celebrity fashion will be receiving a tremendous amount of global press, even more so tha... 0 Comments | Read More »