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Design & Development

Getting Started with Responsive Web Design

Getting Started with Responsive Web Design

Responsive design was conceived a couple of years ago to allow users to view websites across all devices — computers, tablets a... 9 Comments | Read More »

5 Mistakes to Avoid on Ecommerce Sites

5 Mistakes to Avoid on Ecommerce Sites

What makes great ecommerce-site aesthetics, layout, and even features are a matter of opinion. But there are some things that s... 10 Comments | Read More »

Integrating Google Analytics with Site Search to Drive Conversions

Integrating Google Analytics with Site Search to Drive Conversions

There are two broad types of data you can collect about visits to your site. "Behavioral" data is about what visitors actually ... 0 Comments | Read More »

20 Free Fonts for Commercial Projects

20 Free Fonts for Commercial Projects

The letters on this page, each one, was the work of an artist, defining the serif or lack thereof, and the length and breadth o... 1 Comment | Read More »

10 Photoshop Skills for Beginners

10 Photoshop Skills for Beginners

Adobe Photoshop is an incredibly powerful program that allows you to do professional grade image manipulations and adjustments.... 2 Comments | Read More »

Emphasizing Site Search in Web Design

Emphasizing Site Search in Web Design

A website's own search engine is fundamental to helping customers find products, make purchases, and have a positive shopping e... 3 Comments | Read More »

25 Great Corporate Logos

25 Great Corporate Logos

A company logo is often the face of the business. While logos come in a variety of styles, a strong logo will adhere to certain... 3 Comments | Read More »

Managing a Design Project When You're Not a Graphic Artist

Managing a Design Project When You're Not a Graphic Artist

Ecommerce merchants wear many hats. One of them is designing graphics for their websites. In my experience as a freelance gra... 2 Comments | Read More »

Optimizing Images to Reduce Load Times

Optimizing Images to Reduce Load Times

Not is only a site's load time factored into its search-engine rankings, the longer it takes to load the more likely it will lo... 6 Comments | Read More »

4 Ways Tablets Could Affect Ecommerce Design, Marketing

4 Ways Tablets Could Affect Ecommerce Design, Marketing

The meteoric rise in tablet computer sales could affect how online retailers market in 2012, including driving changes in site ... 1 Comment | Read More »

SVG Images: Sources to Download, Create

SVG Images: Sources to Download, Create

In "SVG Images: What Merchants Need to Know," I explained the difference between raster and vector images and explained how SVG... 0 Comments | Read More »

SVG Images: What Merchants Need to Know

SVG Images: What Merchants Need to Know

Many online merchants are unaware of the benefits of scalable vector graphics, or SVGs. This article will provide a basic overv... 1 Comment | Read More »

Try Amazon's Mechanical Turk for Inexpensive Labor

Try Amazon's Mechanical Turk for Inexpensive Labor

Amazon's Mechanical Turk crowd-sourcing marketplace has been online since November 2005 and serves as a way of getting humans t... 1 Comment | Read More »

Creating Color Schemes for Web Design

Creating Color Schemes for Web Design

The color-concept terms I discussed in “Understanding Color Theory,” my previous article, will come in useful here while learni... 4 Comments | Read More »

Understanding Color Theory

Understanding Color Theory

Last month, I wrote about color psychology and its effect on emotions, in "Color Psychology and Online Marketing" and "Color Ps... 1 Comment | Read More »

Add the Twitter Tweet and Follow Buttons without Hiring a Developer

Add the Twitter Tweet and Follow Buttons without Hiring a Developer

Twitter is an important site for ecommerce marketers that want to encourage shoppers to share products and pages. Fortunately, ... 0 Comments | Read More »

Color Psychology Showcase

Color Psychology Showcase

In "Color Psychology and Online Marketing," I addressed how different colors and color combinations send different messages. In... 0 Comments | Read More »

Selling on Multiple Devices: 7 Key Ecommerce Functions

Selling on Multiple Devices: 7 Key Ecommerce Functions

This is the age of the always-connected customer. Having only an ecommerce website — accessible by a desktop or laptop computer... 0 Comments | Read More »

ICANN to Issue Custom Top-Level Domains, Expert Explains

ICANN to Issue Custom Top-Level Domains, Expert Explains

The range of possible domain names is about to greatly increase. That's because ICANN, the authoritative body over Internet domai... 1 Comments | Read More »

Color Psychology and Online Marketing

Color Psychology and Online Marketing

Colors and color combinations send different messages. Oftentimes for websites, colors intuitively create a mood or atmosphere.... 1 Comment | Read More »

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