Social Media
Don’t Focus on Social Media Traffic
New data from a leading marketing optimization firm indicates that social media is not a significant traffic driver for online ... 0 Comments | Read More »
Google's Purchase Path Tool Helps Merchants View All Marketing Channels
The path customers take before making a purchase has become more complex due to social media. Very often, they perform extensiv... 1 Comment | Read More »
Instagram's 'Photos of You' New Sharing Feature
Popular photo-sharing app Instagram recently introduced a new sharing feature called "Photos of You," which allows users to tag... 0 Comments | Read More »
Using Vine Videos for your Ecommerce Business
Vine is a new iOS app that allows users to record six-second, looping videos — called "vines" — on their iPhones, iPod Touches,... 0 Comments | Read More »
Understanding YouTube's Redesign of Channels
YouTube recently announced major design changes to its channel interface. YouTube cited three reasons for the changes: Increa... 0 Comments | Read More »
Facebook Changes Layout of Mobile App
Facebook recently changed the Pages layout in its Apple iOS mobile app. The reason for the change, according to Facebook, is th... 0 Comments | Read More »
10 Ideas for Facebook's New Cover Images
Facebook recently changed its policy on cover images for business pages. The 20 percent text overlay rule is still in effect, b... 2 Comments | Read More »
13 Inspiring Brands on Pinterest
Pinterest is a place for inspiration. Successful brands use it not only to show off a product, but also to inspire people with ... 0 Comments | Read More »
25 Tips for Successful Twitter Engagement
Many ecommerce merchants use Twitter to connect with customers, build personal relationships, and influence conversations to me... 1 Comment | Read More »
Using Twitter Hashtags for Ecommerce Marketing
By some accounts, as many as 75 percent of Twitter users include hashtags in their tweets. While hashtags are popular, from a m... 1 Comment | Read More »
Facebook Changes Ads Manager to Improve Tracking
Facebook recently made several changes to Ads Manager to make it easier for advertisers to track performance against goals and ... 0 Comments | Read More »
Buffer: Timesaving Social Sharing and Management Application
Sharing content to social networks typically happens in one of two ways: by clicking a social sharing button found on many blog... 0 Comments | Read More »
5 Social Marketplaces for Merchants and Shoppers
Social marketplaces promote interaction between merchants and their customers, and enable product discovery in a social environ... 1 Comment | Read More »
3 Changes to Facebook Pages: Replies, Cover Photos, Hashtags
Facebook made two recent changes that affect Pages and is considering another. The two recent changes are the addition of threa... 1 Comment | Read More »
4 Tools to Simplify the Blogging Process
Bloggers can spend a lot of time selecting topics and researching and writing the posts. Here are four tools I use to speed up... 1 Comment | Read More »
Pinterest Adds Analytics Component
Pinterest launched business pages a few months ago, which allow companies to create accounts specifically related to their webs... 0 Comments | Read More »
6 Alternatives to Google Reader
Google announced last week that it is retiring Google Reader, its longstanding RSS feed reader application, citing a decrease i... 1 Comment | Read More »
Facebook Changes News Feed; Implications for Merchants
Facebook announced in a press conference last Thursday that it has drastically revamped the all-important News Feed, turning it... 0 Comments | Read More »
Understanding Google+ Design Changes
Google+ recently made several design changes. The most prominent is to the cover image, which is now much larger. Google+ also ... 2 Comments | Read More »
How to Use Google+ Hangouts; Benefits to Merchants
Hangouts is a popular component in the Google+ platform. Hangouts enables live video chats with up to 10 people using Google+, ... 2 Comments | Read More »
