Social Media
Facebook Photo Albums: Maximize the Marketing Value
In last week's article, "Using Facebook's New App Icons to Promote Your Business," I discussed how to modify Facebook Page app ... 1 Comment | Read More »
23 Twitter Chats for Small Businesses
One of the best ways to harness Twitter is by participating in chats, scheduled hashtag discussions that focus on specific topi... 7 Comments | Read More »
Using Facebook's New App Icons to Promote Your Business
Now that Facebook has transferred commercial Fan pages to the new Timeline format, links to custom tabs — now called "apps" — r... 3 Comments | Read More »
5 Creative Ideas for Facebook Timeline Covers
This article builds on "Facebook Timeline Cover Images: 6 Pointers," my article last week. Here are five ways to creatively ... 7 Comments | Read More »
Facebook Timeline Cover Images: 6 Pointers
Facebook states that on Friday, March 30, it will convert all Fan pages to the new Timeline format. The most obvious component ... 16 Comments | Read More »
Facebook Launches 'Offers' for Facebook Pages
Facebook is shuttering its check-in deals program — which worked only for brick and mortar businesses — in favor of a new featu... 1 Comment | Read More »
8 Innovative Brand Promotions Using Social Media
With the growing number of social media outlets, businesses are developing innovative ways to promote their products, using new... 0 Comments | Read More »
10 Commandments for Effective Online Social Networking
Here is a ten-step game plan for effective social network engagement. These are ten practical guidelines that will make you a b... 3 Comments | Read More »
Fancy Is a Pinterest-like Alternative for Ecommerce Merchants
There is a lot of interest in Pinterest. It encourages content curation through user self-expression. With over 11 million user... 3 Comments | Read More »
3 New Facebook Marketing Tools: Timeline, Reach Generator, Premium
At last week’s Facebook Marketing Conference, the social media giant unveiled three new marketing solutions to drive business g... 1 Comment | Read More »
How to Shorten Google+ URLs
Google+ business page URLs can be long and unwieldy. But there are a couple of easy ways you can create a short alias addresses... 2 Comments | Read More »
Facebook Implements Timeline for Business Pages
At its first-ever marketing conference on February 29, Facebook announced sweeping changes to its platform that have direct bea... 1 Comment | Read More »
Using Amateur Videos for Marketing Success; 2 Examples
In the past, if you wanted to make a video for your business, you had to hire a production company or ad agency, spend tens of ... 0 Comments | Read More »
Ecommerce Comes to Twitter
Twitter has served as a marketing and customer service channel by small businesses for years. Now merchants can use it to promo... 4 Comments | Read More »
5 Free Facebook Welcome Tab Apps; Pros and Cons
A number of companies offer free apps that give merchants the ability to add custom content, such as a Welcome tab, to Facebook... 3 Comments | Read More »
How Does Facebook Make Money?
Facebook has finally filed its long anticipated SEC S-1 registration to take the company public. The filing is straightforward,... 1 Comment | Read More »
14 Brands on Pinterest
Business is booming on Pinterest. According to data from Monetate, a testing and personalization firm, from September to Decemb... 8 Comments | Read More »
10 Useful WordPress Plugins
Many ecommerce merchants publish blogs to connect with their audiences and enhance their search engine optimization efforts. Wo... 0 Comments | Read More »
Google+ Scrapbook: Creative Examples from Top Companies
Google's new social network, Google+, is woefully lacking in customization options. One feature, however, the Scrapbook photo a... 0 Comments | Read More »
You Can't Buy Real Followers and Fans
You cannot buy real Fans and followers. The practice of purchasing Twitter followers and Facebook Fans is called "cherry blosso... 4 Comments | Read More »
