Social Media
Facebook Encourages Ecommerce; App-Makers Respond
Facebook designates Fan pages for businesses to engage users. And to help these businesses, Facebook now provides a series of r... 5 Comments | Read More »
Six Facebook Applications to Sell Your Products
Editor's Note: This is the third installment in our series on social commerce, the process of linking ecommerce with social med... 3 Comments | Read More »
Tools to Combine Email Marketing with Social Media
If you’ve been selling online for any amount of time, you know how valuable email marketing can be, especially among existing c... 10 Comments | Read More »
Twitter to Offer Early Bird Advertisements
Twitter, the microblogging site, said that it would soon begin tweeting special, time-bound deals and offers from advertisers t... 0 Comments | Read More »
Take the Survey: Who Reads Practical eCommerce?
The goal of this month's Practical eCommerce survey is to simply learn more about you, our reader. We do this periodically to h... 0 Comments | Read More »
Social Commerce: Shopping Carts Extend Reach Into Facebook, Other Social Sites
Editor's Note: This is part two of “Social Commerce Spotlight,” our series on the mix of ecommerce and social media. Part one, ... 1 Comment | Read More »
Email Marketing Has Always Been Social
Social marketing is one of the most important new trends in online retail promotion. It is effective, builds customer relations... 2 Comments | Read More »
Social Commerce Spotlight: Payvment, a Facebook Storefront Provider
Social commerce, the use of social media in the context of ecommerce, is becoming commonplace. Over the next few weeks, Pract... 2 Comments | Read More »
The PEC Review: Twitalyzer Offers Analytics for your Twitter Accounts
As more online retailers invest marketing dollars and time into social marketing, it is becoming increasingly important to meas... 1 Comment | Read More »
The PEC Review: TwitPic, for Sharing Photos on Twitter
Social media marketing is one of the most potent new promotional trends available to ecommerce businesses. Services like Twitte... 0 Comments | Read More »
6 Facebook Apps to Enhance Your Company's Fan Page
It was only a few years ago that businesses realized they needed a website. Now, everyone seems to be coming to the same conclu... 11 Comments | Read More »
Too Much Social Media?
Social media can be an excellent way to forge relationships with customers. It can also fall short on expectations of greater t... 5 Comments | Read More »
Practical eCommerce Launches New Community Q&A Section
As part of our strategic initiative to incorporate peer-to-peer engagement on Practical eCommerce, we have launched a new onlin... 0 Comments | Read More »
Practical eCommerce Extends Presence within Social Media
Practical eCommerce recently hired me to help the company build a strong presence inside the social media universe. My initial ... 2 Comments | Read More »
Facebook App Embeds Product Offers in News Feeds
Most users who currently shop on Facebook do it using applications, Facebook Marketplace, or by using Flash-based applets on Fa... 1 Comment | Read More »
Guitar Retailer Creates Facebook "Store"
A growing percentage of Internet consumers use Facebook. By some accounts, it is the second most-popular website, and ecommerce me... 0 Comments | Read More »
Facebook Limits Fan Pages and Introduces Community Pages
Facebook Fan pages are changing. This is due to the Facebook's desire to ensure that only individuals and organizations with of... 5 Comments | Read More »
The PeC Review: Firefox TwitterBar Add-on
Social media is one of the most cost effective ways that an online merchant can attract new customers and build relationships w... 0 Comments | Read More »
Social Media: Selling on Facebook
Facebook is set to allow developers to create shopping apps directly on merchants’ fan pages. This means that fan pages, which ... 8 Comments | Read More »
Video Strategies to Increase Your Site's Exposure
The cost of producing and deploying a reasonably high-quality video has dropped dramatically. Most every ecommerce business own... 4 Comments | Read More »
