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CleverTap offers a mobile marketing platform that provides businesses with actionable behavioral analytics. It helps marketers understand and respond to customer needs by developing a 360-degree view of app users across channels and devices. By pairing its analytics platform its engagement suite, mobile marketers can better understand user behavior to create engagement campaigns.
CleverTap can process billions of events in a fraction of a second, allowing mobile marketers to identify trends in user behavior and build more meaningful, personalized marketing campaigns. CleverTap is hosted on Amazon Web Services and has developed a distributed architecture that offers 99.99 percent uptime.
More than 8,000 global brands use CleverTap’s features, including intent based segmentation, recency, frequency, monetary analysis, and goal-based marketing.