Increasing sales from shoppers that are in the process of buying is easier than recruiting new customers. In-process shoppers have jumped the trust barrier.
In this post, I’ll address five ways... Read More »
It is no secret that product reviews can help merchants increase sales. Reviews are proof that others found a product valuable, or not. WooCommerce provides the structured data to display... Read More »
There is so much to manage with an ecommerce store. You need to maintain adequate stock. You have customer issues, server and hosting issues, and software bugs. A store owner... Read More »
Consumers who interact with ecommerce companies have many milestones. They spend their first $100. They purchase their 10th product. They spend the 1 millionth dollar with your store. How do... Read More »
In "Optimizing Checkout Flow in WooCommerce," I offered tips on reducing abandoned carts by streamlining the checkout process. To be clear, however, you could spend years optimizing your checkout process... Read More »
Abandoned shopping carts are a hurdle for online merchants. Optimizing your checkout process will lower abandonment rates, and increase sales. In this post, I'll review methods to streamline and simplify a... Read More »