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Business
Charts: Impact of Ukraine War on World Economy
May 25, 2022 • Adel Boukarroum
The war in Ukraine will slow global economic growth and accelerate inflation. That's according to the new "World Economic Outlook" by the International Monetary Fund. We address in four charts.
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Webinars
Stop Promo Abuse and Increase Revenue
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Email Marketing
7 Reasons Why Marketing Emails Fail
May 24, 2022 • Carolyn Nye
A high-performing email marketing program requires nonstop management. Many factors can cause poor performance. Here are seven of the most common.
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Content Marketing
13 Platforms for Blogging
May 23, 2022 • Sig Ueland
A blog can help establish expertise and drive consistent traffic. Here is a rundown of 13 free or nearly free platforms for publishing a blog.
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Influencer Marketing
Advertising Trends from Top DTC Brands in 2022
May 23, 2022 • Armando Roggio
Learn from leading direct-to-consumer brands how to engage shoppers at various stages of the buyer's journey in 2022.
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Amazon & Marketplaces
Fed-up Toy Company Responds to Knock-offs
May 20, 2022 • Eric Bandholz
Viahart is a manufacturer of educational toys. Having experienced repeated intellectual property theft, its owner, Molson Hart, responded with a new company, Edison Litigation Financing.
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Influencer Marketing
Podcast Advertising Basics for Ecommerce Brands
May 19, 2022 • Armando Roggio
Contextual podcast ads read by the host are a form of influencer marketing. They can drive demand for ecommerce products and even the brand itself.
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Keyword Research
How Keyword Clustering Powers SEO
May 19, 2022 • Ann Smarty
Keyword lists for SEO are often cluttered and seemingly endless. "Clustering" can help by grouping keywords by a common modifier.
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Business
Charts: State of AI in Q1 2022
May 18, 2022 • Adel Boukarroum
Artificial intelligence is transforming industries worldwide. In this week's charts, we address Q1 2022 AI funding, deal size, regional activity, and more.
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Business
Ecommerce Product Releases: May 17, 2022
May 17, 2022 • Sig Ueland
This installment of "Ecommerce Product Releases," our twice-monthly rundown of new services that could help merchants, includes digital currencies, checkout tools, freight logistics, and more.
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User Experience
Web Design for Everyone Pleases No One
May 17, 2022 • Barbara Carneiro
The ages of shoppers impact web design and messaging. Each generation has unique preferences, desires, and habits. Merchants who recognize this will have higher conversions.