5 Content Marketing Ideas for February 2025
January 2, 2025 • Armando Roggio
For February, consider Valentine's Day, the "Peanuts" cartoon creator, Pet Rocks, movies, "Cinderella," and shopper engagement.
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Platforms & Apps
New Ecommerce Tools: January 16, 2025
January 16, 2025 • Sig Ueland
This week's rundown includes tools for cross-border selling, online advertising, generative AI, post-purchase journeys, and B2B and B2C platforms.
The Latest
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Business
Charts: Outlook of Global Retail CEOs Q4 2024
January 15, 2025 • Adel Boukarroum
Retail CEOs worldwide are generally optimistic for their own companies but less so for the overall economy.
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Technical SEO
What to Know about Meta Descriptions
January 14, 2025 • Ann Smarty
Here's how meta descriptions impact traffic but not organic search rankings.
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Typography & Fonts
20 Free Commercial Fonts for 2025
January 13, 2025 • Sig Ueland
A new font is an easy and inexpensive way to enliven your website and capture visitors' attention.
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Social Media
How to Promote Products on X
January 12, 2025 • Armando Roggio
Online merchants serving civically engaged shoppers will find excellent promotional opportunities on the growing X platform.
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Paid Post
Passport Just Made Global Growth Easier
January 16, 2025 • Passport
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Business
Ugmonk Brings Design to Desk Tools
January 10, 2025 • Eric Bandholz
Jeff Sheldon's direct-to-consumer desktop accessories merge function and aesthetics.
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Platforms & Apps
New Ecommerce Tools: January 9, 2025
January 9, 2025 • Sig Ueland
This installment includes updates on marketplaces, supply chain platforms, shipping, returns, cross-border payments, and AI-generated product videos.
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Conversion
Ecommerce Benefits of Dynamic Pricing
January 9, 2025 • Armando Roggio
AI-powered platforms transform a decades-old pricing practice.
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Business
Charts: Digital Habits of U.S. Consumers 2024
January 8, 2025 • Adel Boukarroum
Per a Deloitte study, most U.S. consumers spend more time interacting with people online than in person.
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Google Ads
Ad Strategies for Competitor Keywords
January 7, 2025 • Matthew Umbro
Google's ad platform has evolved, and so has bidding on competitor keywords.
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Platforms & Apps
AI Apps to Get Things Done in 2025
January 7, 2025 • Sig Ueland
Today's AI-driven project management and productivity platforms automate tasks, schedules, and workflows.
Ecommerce Conversions Podcast
Marketing
Content Marketing
Social Media
Open a Facebook Shop in 2025
December 31, 2024 • Armando Roggio
More than 60% of Gen Zs and Millennials worldwide shop on social media platforms.
SEO
Technical SEO
How Google Detects Duplicate Content
January 6, 2025 • Ann Smarty
Google seeks diverse search results and must choose when two or more pages are the same or similar.
SEO
Ecommerce SEO Pro on AI, 2025 Tactics
December 27, 2024 • Eric Bandholz
On-site engagement is crucial, says 180 Marketing founder, and AI is good for seller rankings, not bad.
Conversion
Photography & Video
Ecommerce SMBs Need Faceless Videos
January 5, 2025 • Armando Roggio
Videos are an excellent way to showcase products and convert shoppers. Thanks to ever-improving AI, they are relatively easy to produce.
Checkout Tactics
Ask an Expert: How to Fix a Slow Checkout?
December 24, 2024 • PEC Staff
Faster page loads equate to more revenue, and no page is more important than the checkout.
Business
Business
Mira Safety Thrives on ‘Red Alerts’
December 20, 2024 • Eric Bandholz
Roman Zrazhevskiy's company sells protective gear for seemingly existential events, such as nuclear and chemical warfare.
Amazon & Marketplaces
Temu’s U.S. Seller Program Is a DTC Opportunity
December 19, 2024 • Armando Roggio
DTC goods are unique and not sold by competing merchants. That’s the opportunity.
Design & Development
Schools & Resources
New Books for Personal Growth in 2025
January 6, 2025 • Jean Gazis
Handpicked titles on managing time, setting priorities, and leading a more productive and purposeful life personally and professionally.
Platforms & Apps
New Ecommerce Tools: January 2, 2025
January 2, 2025 • Sig Ueland
This first 2025 installment of our weekly rundown includes updates on payment platforms, shopping assistants, advertising insights, AI chatbots, mobile services, and parcel delivery.
From the archive
Business
Entrepreneur Sells Company for $200 Million
July 21, 2023 • Eric Bandholz
Patrick Campbell had $20,000 in the bank when he sold his company, ProfitWell, for $200 million. Here's his story.
Business
Profit from Paid Acquisition Key for Ecom Owner
February 24, 2023 • Eric Bandholz
Zack Stuck acquires and launches ecommerce companies. His top rule? Customers acquired from paid campaigns must be immediately profitable.
New Ecommerce Tools: January 16, 2025
TikTok Shop's Coming Seller Boom
Drive More ROI from Meta and Google Ads