TikTok Shop Slowed by Governments, Consumers
June 4, 2023 • Marcia Kaplan
TikTok's ecommerce efforts in the U.S. and E.U. have faced headwinds from lawmakers — and consumers.
4 Ecommerce Owners Discuss Their Why
June 2, 2023 • Eric Bandholz
On a hiking trip in Utah, three ecommerce owners joined our host for a table-side discussion. Why start a company? Is it worth the hassle?
Reasons to Avoid Nofollow Link Attributes
June 1, 2023 • Ann Smarty
Google in 2023 views nofollow link attributes as hints, not commands. Here's a rundown of common nofollow mistakes and the (limited) cases for using them.
Analytics & Data
Charts: Top Global Retailers 2022
May 31, 2023 • Adel Boukarroum
The top 250 worldwide retailers grew revenue by 8.5% in 2022. We tell the story in four charts.
ChatGPT Prompts for Customer Support
May 30, 2023 • Ann Smarty
AI chatbots for customer support are not new. ChatGPT can do better, addressing common support scenarios and specific use cases.
Accelerate Growth with Walmart Marketplace
April 1, 2023 • Walmart Marketplace
20 Free Resources for Small Businesses
May 30, 2023 • Sig Ueland
There's no shortage of free courses, mentors, and support groups for small business owners. Here's a rundown.
AI Pushes SEO to Social and More
May 29, 2023 • Armando Roggio
Google's "new perspectives" in AI-driven search could emphasize content beyond branded websites to include social influencers and more.
6 ChatGPT Prompts for Text Analysis
May 28, 2023 • Ann Smarty
ChatGPT can generate usable content. But it can also analyze existing content — articles, descriptions — and suggest improvements for SEO and social media.
Schools & Resources
Is College Necessary for Business?
May 26, 2023 • Eric Bandholz
Bill Gates, Mark Zuckerberg, and OpenAI's Sam Altman are college dropouts. We asked Brandon Chicotsky, a professor of marketing at Texas Christian University, if college is worth the time and money.
Use ‘Look Inside’ to Sell More Products
May 25, 2023 • Pamela Hazelton
The benefits of Amazon's "Look inside" book label applies to many products. Apparel, bags, housewares, and more could experience more conversions with an inside peek.
Charts: U.S. Retail Ecommerce Sales Q1 2023
May 24, 2023 • Adel Boukarroum
Newly released data from the Department of Commerce shows a 3% increase in U.S. online retail sales from Q4 2022 to Q1 2023. Total retail sales — online and in-store — grew .9% in Q1.