Category

SEO

Our huge library of search engine optimization articles addresses strategies and tactics for ecommerce businesses. Our 12-part “How-to” series explains the basics. Advanced topics include faceted navigation, crawling and indexing, cross-border optimization, and much more.

Keyword Research | Link Building | On-page SEO | SEO Tools | Technical SEO

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SEO

Sites Have Little Control in Google SERPs

July 21, 2025 • Ann Smarty

Over the years, Google has limited how websites can control their appearance in search results.

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Keyword Research

Keywords Don’t Work for AI SEO

July 14, 2025 • Ann Smarty

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SEO

The End of Traffic-Only Content

July 9, 2025 • Ann Smarty

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SEO

How Co-Citations Drive AI SEO

June 30, 2025 • Ann Smarty

SEO

How to Extract ChatGPT’s Fan-Out Queries

June 23, 2025 • Ann Smarty

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SEO

Answer Engine Optimization, Explained

June 16, 2025 • Ann Smarty

Keyword Research

SEO for Google’s AI Fan-Out Results

June 9, 2025 • Ann Smarty

SEO

The Post-Traffic SEO Shift

June 2, 2025 • Ann Smarty

Signage from a conference reading "Google AI"

SEO

SEO for AI Mode, per Google

May 26, 2025 • Ann Smarty

Illustration of an AI concept superimposed on a computer screen

How Search Console Reveals AI Overviews

May 20, 2025 • Ann Smarty

The word "Quality" on a computer screen

Google’s EEAT Done Right

May 12, 2025 • Ann Smarty

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SEO

How to Track Visibility in GenAI Platforms

April 29, 2025 • Ann Smarty

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How to Earn Backlinks as a Quoted Expert

April 21, 2025 • Ann Smarty

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Keyword Research

How Keywords Drive Helpful Content

April 8, 2025 • Ann Smarty

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Keyword Research

Search Volume Tools for Marketers

March 31, 2025 • Ann Smarty

Clint Butler

SEO

The Problem with Optimizing for GenAI

March 25, 2025 • Eric Schwartzman

SEO

Brand Visibility Is the New SEO

March 24, 2025 • Ann Smarty

Ted Kubaitis

SEO

How to Beat Amazon at SEO

March 19, 2025 • Eric Schwartzman

Illustration of a declining graph with the letters S E O

SEO

Bad SEO Advice: 5 Tips to Ignore

March 18, 2025 • Ann Smarty

Google Shopping icon

SEO

Origins of Google Shopping’s AI Vision Match

March 12, 2025 • Armando Roggio

Illustration of letters SEO on a keyboard

SEO

‘Do’ Queries Are an SEO Priority

March 11, 2025 • Ann Smarty

Image from a smartphone if icon for ChatGPT, DeepSeek, and Gemini

SEO

Why Search Rankings Are Driving Less Traffic

March 4, 2025 • Ann Smarty

The Google Gemini, ChatGPT, Microsoft Copilot, Claude by Anthropic, Perplexity and Bing apps logos is displayed on the screen of a smartphone

SEO

How to Optimize for GenAI Answers

February 24, 2025 • Ann Smarty

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SEO

SEO Considerations for New Domain Names

February 17, 2025 • Ann Smarty

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‘Helpful Content’ per Google’s Latest Guidelines

February 10, 2025 • Ann Smarty

Illustration of SEO concepts with letters S E O

Google’s JavaScript SERPs Impact Trackers, AI

February 6, 2025 • Armando Roggio

It’s Time to Pay Attention to Bing

February 3, 2025 • Ann Smarty

Screenshot of Google' video explaining the human raters' guidelines

‘Your Money or Your Life,’ Defined by Google

January 27, 2025 • Ann Smarty

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