Category
Conversion
Fewer than 5 percent of visitors to an ecommerce site typically convert to customers. In this “Conversion” category, we offer insights to increase that percentage. Our expert contributors address ratings and reviews, social proof, site search, product page enhancements, product descriptions, checkout options, live chat, and much more — anything to help close online sales.
Analytics & Data | Checkout Tactics | Customer Retention | Customer Service | Photography & Video | Product Pages
Customer Retention
8 Gift Guide Ideas for Frazzled Shoppers
Finding the perfect gift can be time-consuming and stressful. Merchants can ease the stress by creating gift guides that appeal to a wide range of budgets and personalities.
