Category

Conversion

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Conversion

Product Photography, Part 5: Choosing a Camera

I’m frequently asked to recommend a camera. Sometimes folks inquire about the camera I use to display my artwork online. But both queries miss the point. Knowing how to use a camera is far more important than the unit itself. Nonetheless, choosing a suitable camera is critical.

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Conversion

11 Product Page Features to Drive Conversions

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Conversion

Product Photography, Part 4: Angles and Viewpoints

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Conversion

Product Photography, Part 3: Artificial Lighting Basics

Illustration that reads "Attract - Convert - Retain"
Conversion

9 Ways to Reduce Customer Acquisition Costs

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Conversion

Product Photography, Part 2: Selecting Tripods

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Conversion

Ecommerce Conversion Rates beyond the Averages

Joe Gaudreau of Salsify
Conversion

CommerceCo Recap: Winning the Digital Shelf

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Conversion

Product Photography, Part 1: Choosing Backdrops

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Conversion

What Online Shoppers Expect in 2021

Screenshot from Amazon of the Wow Apple Cider Vinegar Shampoo page
Conversion

The Full-funnel Product Detail Page

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Conversion

Online Grocery Lessons from Covid-19

Image of a goat from Little Seed Farm
Conversion

Policy Pages, Done Well, Enhance a Brand

Image of a "greenhouse scented" candle from Botanical Candle Co
Conversion

Need Better Product Descriptions? Address Emotion, Logic

Partial screenshot of the Duck Tape home page
Conversion

What Is Your Company’s Secondary Audience?

Screenshot of oranges and skincare products from Mad Hipper's site
Conversion

The 3 Common Mistakes of Ecommerce Launches

Screenshot of a Ninja Foodi blender
Conversion

3 Keys for High-converting Product Descriptions

Screenshot from TeaLeaves website showing a tea that has turned blue
Conversion

Can Pantone Colors Drive Online Sales?

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Conversion

Using a Smartphone for Stellar Product Photos

Illustration of a human brain with a computer chip
Conversion

Ask an Expert: How Does Artificial Intelligence Impact Ecommerce?

Partial screenshot of Apple Watch product page
Conversion

Product Page Headlines Drive Conversions

Image from Erik's home page of a lady riding a mountain bike
Conversion

Bike Retailer Solves a Pandemic-driven Problem

Partical screenshot from Birdrock Baby
Conversion

4 Pricing Strategies to Increase Average Order Values

Screenshot of someone holding a credit card by a laptop computer
Conversion

Will AI for Ecommerce Go Mainstream in 2021?

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Conversion

Sustainable Packaging Drives Customer Loyalty

Screenshot of Adagio Teas loyalty page
Conversion

5 Ways to Prompt First-time Customers to Buy Again

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Conversion

Want Repeat Customers? Foster Long-term Relationships

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Conversion

Charts: Conversion Rates by Ad Channel