Category

Keyword Research

Keyword research is fundamental to search engine optimization. Our library of keyword-research content includes basic instruction, little-known tactics, mapping keywords to content, helpful tools, assessing keyword difficulty, and more.

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Keyword Research

Keyword Density Matters in SEO

June 19, 2024 • Eric Schwartzman

“Keyword stuffing” is a discarded optimization tactic. Leaked Google documents suggest otherwise.

Illustration of a keyword concept on a laptop screen

Keyword Research

How AI Improves Keyword Research

April 25, 2024 • Ann Smarty

Keyword Research

SEO: Targeting the Long Tail for More Sales

November 9, 2023 • Ann Smarty

Keyword Research

Analyzing Bing’s Keyword Research Tool

May 11, 2023 • Ann Smarty

Word cloud for SEO keywords

Keyword Research

Yes, SEO Keywords Remain Important

April 11, 2023 • Ann Smarty

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Keyword Research

AI Chat and Keyword Research

February 26, 2023 • Armando Roggio

Illustration of a magnifying glass with the word "keywords" behind it

Keyword Research

SEO: 3 Tools to Find Related Keywords

February 22, 2023 • Ann Smarty

Illustration of a keyboard with "Keywords" on the return key

Keyword Research

SEO: Keyword Research for a New Site

August 23, 2022 • Ann Smarty

Illustration of the word "Keyword" behind a magnifying glass

Keyword Research

SEO: How to Assess Keyword Difficulty

August 18, 2022 • Ann Smarty

How Keyword Clustering Powers SEO

Keyword Research

How Keyword Clustering Powers SEO

May 19, 2022 • Ann Smarty

Illustration with the word "keyword" behind a magnifying glass

Keyword Research

Keyword Gaps Are SEO Opportunities

March 24, 2022 • Ann Smarty

Screenshot of Menard's dog food products

Keyword Research

SEO: Keyword Research for Product Content

February 14, 2021 • Armando Roggio

SEO How to Target High-demand Keywords (or Not)

Keyword Research

SEO: How to Target High-demand Keywords (or Not)

September 28, 2020 • Jill Kocher Brown

SEO How-to, Part 7 - Mapping Keywords to Content

Keyword Research

SEO How-to, Part 7: Mapping Keywords to Content

July 13, 2020 • Jill Kocher Brown

SEO How-to, Part 5- Analyzing Keyword Data

Keyword Research

SEO How-to, Part 5: Analyzing Keyword Data

June 19, 2020 • Jill Kocher Brown

SEO How-to, Part 4- Keyword Research

Keyword Research

SEO How-to, Part 4: Keyword Research Concepts

June 3, 2020 • Jill Kocher Brown

Finding Seed Keywords and Exploring Topic Clusters

Keyword Research

How to Find Seed Keywords and Explore Topic Clusters

February 28, 2019 • Armando Roggio

SEO Free Keyword Research in 3 Steps

Keyword Research

SEO: Free Keyword Research in 3 Steps

February 8, 2019 • Jill Kocher Brown

SEO: Converting Keywords to Link Authority

Keyword Research

SEO: Converting Keywords to Link Authority

January 13, 2019 • Jill Kocher Brown

SEO Driving Content Strategy with Keyword Research

Keyword Research

SEO: Driving Content Strategy with Keyword Research

October 19, 2018 • Jill Kocher Brown

SEO: Use 'Niche Down' Keyword Research for Content Ideas

Keyword Research

SEO: Use ‘Niche Down’ Keyword Research for Content Ideas

September 25, 2018 • Armando Roggio

Mine Competitors for Top Keywords

Keyword Research

Mine Competitors for Top Keywords

August 21, 2018 • Armando Roggio

SEO: Google Changes Keyword Planner for the Worse

Keyword Research

SEO: Google Changes Keyword Planner for the Worse

June 22, 2018 • Jill Kocher Brown

SEO: 8 Reasons to Stop the Addiction to Keyword Demand

Keyword Research

SEO: 8 Reasons to Stop the Addiction to Keyword Demand

March 16, 2018 • Jill Kocher Brown

How to Identify Keywords That Signal Shoppers Intent

Keyword Research

How to Identify Keywords That Signal Shoppers’ Intent

January 23, 2018 • Armando Roggio

How to Build an Ecommerce Keyword List

Keyword Research

How to Build an Ecommerce Keyword List

January 9, 2018 • Armando Roggio

Know 44 Types of Keyword Intent That Impact Search MarketingTypes of Keyword Intent to Improve Search Marketing

Keyword Research

4 Types of Keyword Intent That Impact Search Marketing

April 3, 2017 • Armando Roggio

SEO- Google Limits Keyword Data to Advertisers Only

Keyword Research

SEO: Google Limits Keyword Data to Advertisers Only

September 16, 2016 • Jill Kocher Brown