Armando Roggio
Armando Roggio is senior contributing editor for Practical Ecommerce and the director of marketing and ecommerce for a multichannel retail chain. He has 17 years of Internet and marketing experience. armando@practicalecommerce.com
Follow Armando's ecommerce tweets at @ecommerceboy.
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Marketing & Advertising
Content Marketing Reaches Baby Boomers
September 19, 2018 • Armando Roggio
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Management & Finance
4 Predictions for 2018 Holiday Shopping Season
September 13, 2018 • Armando Roggio
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Management & Finance
5 Ways Local Brick-and-mortar Retailers Can Earn More Profit in 2019
September 10, 2018 • Armando Roggio
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Marketing & Advertising
5 Content Marketing Ideas for October 2018
September 4, 2018 • Armando Roggio
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Marketing & Advertising
5 Tips for Better Content Marketing in 2019
August 28, 2018 • Armando Roggio
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SEO
The Key to Effective Guest Posting (for SEO)
August 23, 2018 • Armando Roggio
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Marketing & Advertising
Mine Competitors for Top Keywords
August 21, 2018 • Armando Roggio
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Management & Finance
Account Takeover Fraud a Growing Problem for Ecommerce
August 17, 2018 • Armando Roggio
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SEO
SEO Broken Link Building as a Content Marketing Strategy
August 14, 2018 • Armando Roggio
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Marketing & Advertising
5 Content Marketing Ideas for September 2018
August 6, 2018 • Armando Roggio
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Marketing & Advertising
The Web Marketing Checklist: 40 Ways to Promote Your Website
July 24, 2018 • Armando Roggio
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Amazon & Marketplaces
One Click Retail Exec on Amazon’s Private Label Brands
July 19, 2018 • Armando Roggio
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SEO
SEO Link Building Tactics for Ecommerce Businesses
July 17, 2018 • Armando Roggio
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SEO
How to Attract Clicks on a Search Engine Results Page
July 10, 2018 • Armando Roggio
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Marketing & Advertising
5 Content Marketing Ideas for August 2018
July 3, 2018 • Armando Roggio
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Amazon & Marketplaces
Are Amazon’s Private Label Brands a Trend for Other Merchants?
July 2, 2018 • Armando Roggio
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Marketing & Advertising
Google’s Smart Campaigns May Help Small Brick-and-click Retailers
June 28, 2018 • Armando Roggio
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Management & Finance
7 Lessons from Confucius for Ecommerce Businesses
June 25, 2018 • Armando Roggio
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Management & Finance
3 Reminders about Online Payment Fraud in 2018
June 22, 2018 • Armando Roggio
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Management & Finance
How to Land a Great Ecommerce Job
June 15, 2018 • Armando Roggio
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Design & Development
70 Leading Retailers’ Lighthouse Scores Revealed
June 12, 2018 • Armando Roggio
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Management & Finance
How to Find (Great) Ecommerce Employees
June 10, 2018 • Armando Roggio
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Marketing & Advertising
5 Content Marketing Ideas for July 2018
June 4, 2018 • Armando Roggio
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Management & Finance
Strategies for Discontinued Inventory Pages
May 30, 2018 • Armando Roggio
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Management & Finance
9 Tips to Manage Out-of-stock Inventory
May 28, 2018 • Armando Roggio
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Management & Finance
Custom Apparel Business Overthinks a Routine Problem
May 25, 2018 • Armando Roggio
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Shipping & Fulfillment
7 Reasons to Consider USPS Flat Rate Shipping
May 21, 2018 • Armando Roggio
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Marketing & Advertising
Is Text Messaging a Game-changer for Ecommerce?
May 17, 2018 • Armando Roggio
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Design & Development
Google Lighthouse: Monitor Site Performance, SEO, Accessibility
May 8, 2018 • Armando Roggio
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Marketing & Advertising
5 Content Marketing Ideas for June 2018
May 6, 2018 • Armando Roggio
21 Sites for Free Stock Photos
22 Free Web Design Tools from Summer 2018
5 Content Marketing Ideas for October 2018
Use Google Analytics to Fine-tune Your Value Proposition
4 Checkout Elements That Reduce Cart Abandonment
Product Descriptions: 17 Fresh Writing Angles
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