Armando Roggio
Armando Roggio is senior contributing editor for Practical Ecommerce and the director of marketing and ecommerce for a multichannel retail chain. He has 17 years of Internet and marketing experience. armando@practicalecommerce.com
Follow Armando's ecommerce tweets at @ecommerceboy.
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Podcasts
Does Text Messaging Change the Game for Ecommerce?
May 17, 2018 • Armando Roggio
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Design & Development
Google Lighthouse: Monitor Site Performance, SEO, Accessibility
May 8, 2018 • Armando Roggio
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Marketing & Advertising
5 Content Marketing Ideas for June 2018
May 6, 2018 • Armando Roggio
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Management & Finance
Net Promoter Score Is the Best KPI for Ecommerce Growth
May 3, 2018 • Armando Roggio
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Podcasts
WompMobile CEO on Innovation for Mobile Pages
May 2, 2018 • Armando Roggio
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Design & Development
WompMobile CEO on PWAs and AMPs
May 2, 2018 • Armando Roggio
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Amazon & Marketplaces
Former Amazon Exec on Maintaining Brand Control
April 25, 2018 • Armando Roggio
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Conversion
5 Product Page Differentiators for 2018
April 20, 2018 • Armando Roggio
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Marketing & Advertising
Upgrading an AdWords Landing Page Experience
April 17, 2018 • Armando Roggio
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Marketing & Advertising
How to Write Text Ads in AdWords, for Ecommerce
April 12, 2018 • Armando Roggio
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Marketing & Advertising
How to Create Video Ads That Sell
April 9, 2018 • Armando Roggio
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Marketing & Advertising
5 Content Marketing Ideas for May 2018
April 5, 2018 • Armando Roggio
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Management & Finance
The Next Generation of Ecommerce Management
April 2, 2018 • Armando Roggio
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Design & Development
Are PWAs the Future of Mobile Commerce?
March 29, 2018 • Armando Roggio
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Marketing & Advertising
For Ecommerce, Better to Use Search Ads or Display?
March 19, 2018 • Armando Roggio
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Design & Development
Gzip Compression Could Make Your Site 90-percent Faster
March 16, 2018 • Armando Roggio
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Design & Development
Enable HTTP/2 for Happier Customers, Better SEO
March 12, 2018 • Armando Roggio
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SEO
5 Ecommerce SEO Tactics to Try Today
March 9, 2018 • Armando Roggio
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Design & Development
Crisis Communications Checklist for Retail Businesses
March 7, 2018 • Armando Roggio
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SEO
Content Marketing Can Drive Long-tail SEO
March 5, 2018 • Armando Roggio
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Marketing & Advertising
5 Content Marketing Ideas for April 2018
March 4, 2018 • Armando Roggio
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Marketing & Advertising
A Brief Introduction to Affiliate Marketing for Ecommerce
February 21, 2018 • Armando Roggio
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Management & Finance
Manage Your Business Blog with a Kanban Board
February 15, 2018 • Armando Roggio
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Management & Finance
From Retail to Manufacturing, Kanban Improves Efficiency
February 12, 2018 • Armando Roggio
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Management & Finance
Create Google Docs from a Google Sheet
February 8, 2018 • Armando Roggio
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Marketing & Advertising
5 Content Marketing Ideas for March 2018
February 4, 2018 • Armando Roggio
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Shipping & Fulfillment
New Electronic Logging Mandate May Increase Shipping Costs
January 30, 2018 • Armando Roggio
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Marketing & Advertising
How to Identify Keywords That Signal Shoppers’ Intent
January 23, 2018 • Armando Roggio
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Marketing & Advertising
Will Customer Profiles Replace Marketing Personas?
January 15, 2018 • Armando Roggio
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Marketing & Advertising
How to Build an Ecommerce Keyword List
January 9, 2018 • Armando Roggio
SEO: Free Keyword Research in 3 Steps
6 Leading Ecommerce Business Models Explained
How to Do a Competitive SEO Analysis
Magento 1.9: Going, going, gone?
SEO: 9 Tips for Writing Great Content
7 Digital Marketing Channels for Apparel Wholesalers
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