Category

Marketing & Advertising

The marketing of an ecommerce business is paramount to its success. Our coverage includes insights on email marketing, content marketing, pay-per-click advertising, social media marketing — Facebook, Twitter, Instagram, Pinterest — affiliate marketing, video advertising, and much more.

Content Marketing | Email Marketing | Google Ads | Influencers & Affiliates | Social Media
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Social Media

Charts: U.S. Digital Media Trends 2025

Deloitte’s 19th annual survey of U.S. consumers focuses on the rise of social platforms in media and entertainment.

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Email Marketing

Rethink Your Email Sunset Policy

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Marketing & Advertising

Another Privacy Pivot in Ad Targeting

Josh Durham
Influencers & Affiliates

A Playbook for Influencer Marketing

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Google Ads

Google Ads Recommendations Worth Doing

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Content Marketing

5 Content Marketing Ideas for May 2025

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Email Marketing

Better ‘Welcome’ Emails for Ecommerce

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Email Marketing

Honeymoon Is Ending for Email Marketing

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Marketing & Advertising

AI Will Help Advertisers and Shoppers

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Content Marketing

Top Ecommerce Blogs Are More Than Blogs

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Google Ads

Create Google Ads Scripts via GenAI

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Social Media

Social Media Marketing beyond the Algorithm

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Content Marketing

5 Content Marketing Ideas for April 2025

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Marketing & Advertising

The Rebirth of ‘Marketing Mix Modeling’

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Marketing & Advertising

The Era of Cookie-less Ad Targeting

Matthew-Gattozzi
Content Marketing

AI Won’t Replace Creativity, Says Studio Founder

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Content Marketing

7 Ways to Promote Content in 2025

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Google Ads

Essential Google Ads Settings for 2025

Jesse Hanley
Email Marketing

Bento Elevates Ecommerce Email Marketing

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Email Marketing

How to Re-engage Email Subscribers Right

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Content Marketing

5 Content Marketing Ideas for March 2025

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Marketing & Advertising

Print Ads Are an Ecommerce Opportunity

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Social Media

TikTok Alternatives for Brands and Merchants

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Social Media

How to Promote Products on X

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Google Ads

Ad Strategies for Competitor Keywords

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Content Marketing

5 Content Marketing Ideas for February 2025

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Social Media

Open a Facebook Shop in 2025

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Social Media

TikTok Shop’s Coming Seller Boom