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January 2016: Most Popular Articles

Editor’s Note: This article was originally published by Web Marketing Today. Practical Ecommerce acquired Web Marketing Today in 2012. In 2016, we merged the two sites, leaving Practical Ecommerce as the successor.

Each month, we compile a list of the ten most popular articles published during the month, based on the number of page views. Here are the ten most popular for January 2016, recognizing that articles published earlier in the month are more likely to make the list than later ones. As you can see, our 2016 trends articles topped the list.

7 Social Media Marketing Trends for 2016

2015 saw some significant shifts in how local businesses used social media for marketing, many of which will continue in 2016. Here are seven of the top trends taking place in social media. Read Article…

6 Web Design Trends for 2016

Web design trends are never static but change constantly. Expect to see these six develop in 2016. Read Article…

4 Local SEO Predictions for 2016

There is never a shortage of articles about predictions for the new year, and the same holds true where SEO is concerned. Here is a list of predictions for 2016 that will affect local SEO. Read Article…

25 Ways to Use Twitter for Marketing

Although marketing through social media is the norm, Twitter is still an enigma for many. This article will help you understand Twitter’s place in the marketing mix, first by explaining its value and then by listing 25 ways to use it. Read Article…

Google Maps: A ‘Social Network’ in Disguise

Gone are the days when Google Plus was the epicenter for local business information. Google Maps has become a replacement for Google Plus Local and is somewhat of a social network in disguise. Read Article…

2016 Online Marketing Checkup: 10 Tasks, Tools, Guides

January is the perfect time to make improvements to your online marketing plan or implement a particular strategy to benefit your business. This article features ten tasks, tools, and guides to help you get a healthy start to your 2016 online marketing planning. Read Article…

Google Analytics: How to Create Dashboard Overviews

Dashboards provide an efficient way to review your Google Analytics data. By combining relevant data into a dashboard, you can quickly and easily make determinations about your website’s performance. Read Article…

5 Steps to Higher Website Conversion Rates

Your website conversion rate is the percentage of visitors who actually make a purchase. Increasing that rate can boost your sales dramatically, even without spending extra money to draw more traffic to your site. Read Article…

Using Social Networks for Long-form Content: Pros, Cons

One marketing trend growing in popularity is the use of social networks to publish long-form content, not unlike what you would see on a blog. That’s particularly true of Facebook and LinkedIn, and there is even talk of Twitter changing its model. Read Article…

Email Subject Lines: Think Beyond the Ordinary

As persons of discernment in business practices, we must be judicious in what we say, when we say it, and to whom we say it. Still, there are times when stepping off the beaten path might be just the thing to get the engagement we need. Read Article…

Why and How to Use Instagram for Advertising

Instagram recently opened its advertising platform to all users, giving companies large and small yet another way to get their message in front of a bigger, more diverse audience. Read Article…

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